A Top Rated SEO Freelancer 

Matt Leffler, SEO Frelancer

I started working as a freelancer frankly out of necessity. I had moved back to my hometown of Louisville, KY from Chicago and was able to keep my job.  A year after leaving Chicago I was laid off and found myself living outside of my professional environment.

I went ahead and interviewed for those help desk positions, instructional designers and software trainer positions but in every case the position offered less challenges, about half the previous positions salary.  Louisville claims to be possibility city but it became a joke to me how impossible it was to find comparable work.  I was an ice hockey player living in Phoenix Arizona.  

I’d have moved back to Chicago but was weary  of relocating to a more expensive market without a job. 

I’d always been interested in cloud computing and I knew Amazon with AWS and Google with GCP needed software trainers so I set out to learn those platforms and needed “use cases” to guide my self teaching.

I’m not sure how I stumbled across Upwork but it seemed the best option.  An opportunity to make money, where I was, and using the clients needs as my tutorials for WordPress, cloud computing and eventually SEO.

It was slow starting I didn’t really land my first client that paid more than a couple hundred dollars till after the first three months.

To show clients what I could do I spent those three months building my own sites, one after another all on cloud servers I created.  If I didn’t get a job to build an ecommerce site, Id go ahead and build an ecommerce site.  If I didn’t get a job for building backlinks I’d go ahead and build backlinks.

Since the start though I’ve had a dedication and determination to learn and grow and Upwork eventually started to pay off with more client engagements and opportunities.  I always knew that reputation was everything and exceeding client expectations was key to long term growth. 

I started off as “Rising Talent” and quickly became “Top Rated” once enough time was banked.  I’ve been top rated every week for over a year now.

Ultimate SEO has become an extension of this experience and is an Upwork agency.  I’ve built teams to carry tasks for larger projects and these teams formed the nucleaus of Ultimate SEO.

Ultimate SEO became an LLC in August of 2019. I’m dedicated to seeing it grow and provide more opportunities to people I meet as either a great place to work or a great place to hire for your work

I’m proud to say that former and current employees said their work laptop was their first computer. We’ve hired people that hadn’t always been given the easiest opportunities.  One such employee was a 19 yr old father who was homeless just months before working with us who’s goals were to get his drivers license and eventually move out of the home he had been placed at by a charitable group.  

I knew I could teach someone computer skills but I couldn’t teach them the will to overcome what others might have thought them capable of…I couldnt teach them pride, independence or confidence.

 

 

Ultimate SEO offers free tools, advice and information on popular SEO topics and rank worthy skills. You may be an SEO expert or a beginner but in all things we can always learn from each others unique experiences. Check out the free auditor just below this text for free Moz Domain Authority Metrics and tips for optimizing any site.

Upwork SEO Freelancer Matthew Leffler

 

 

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For more tools check out our sister site UltimateSEO.net which is dedicated to providing useful SEO tools for free and if you’d like help tracking a site, keywords and ranking we encourage you to setup a free SEO Panel account. If you’d like to contribute content you’re welcome to post in the site’s forums or contact us for contributor access to the site.

 


Featured Updates

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Link building is one of the harder  aspects of SEO and because of this one of the least done. Unfortunately it is many times more powerful than anything you do to your page and content.  No level of optimization of content will trump the power of well placed relevant backlinks.Its so hard few ever do it, and those same people probably say that “SEO is dead.”  It is if all you’re doing is keyword optimization.  75% of what decides the results for a search have nothing to do with what is on the page. Expired Domain Backlinks Every day thousands …
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Digital Ocean Credit – Be Your Own Cloud Web Host – AWS Alternative

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Political SEO: Common Mistakes Campaigns Make On Facebook

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SEO Tools

SEO Panel is available for free at this time. We haven’t completely launch it yet but you’re welcome to create an account and once the proxy servers are live the site will provide rank tracking, auditing and backlink services.

Additional tools can be found in the Tools menu at the top of the page along with advice and tips in using them. It is always good to be familiar with various tools not just those at any one site. Several other free tools are recommended in this menu as well that are not connected to this site.

Most Recent Updates

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SEO Audit

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SEO SECURITY

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One might think cybersecurity is not an SEO topic, but it is a very important SEO topic.  SEO as I keep noting here is more than keywords today. Technical SEO is about speed optimization, files such as robots.txt and sitemap.xml and security of your site IS an SEO matter. If you neglect your security Google can take action including deindexing your site if malware is found.  You’d be notified likely in Google Search Console of manual action and be removed from searches until you’ve cleaned up the site. Consider images like these in Search Engine Console or read about a real life deindexing from an SEO’s perspective. Wordfence Alternative – WP-Cerber Wordfence is a highly popular WordPress security plugin that offers multiple layers of protection and is known to protect the most WordPress sites of any other security plugin. Is it fool profit?  Has anyone ever beaten it?  Yes, and often. Because of that last sentence I never use Wordfence because being number one makes you the target most hackers train to overcome. Think of the Microsoft vs Apple security myth … Apple is thought to be more secure, and its not  that it is more secure it is more …
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2020 ULTIMATE SEO PBN GUIDE

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301 redirect detour sign

Link Building: Redirecting Expired Domains Backlinks

Link building is one of the harder  aspects of SEO and because of this one of the least done. Unfortunately it is many times more powerful than anything you do to your page and content.  No level of optimization of content will trump the power of well placed relevant backlinks.Its so hard few ever do it, and those same people probably say that “SEO is dead.”  It is if all you’re doing is keyword optimization.  75% of what decides the results for a search have nothing to do with what is on the page. Expired Domain Backlinks Every day thousands of domains expire.  The owner just didnt renew it, maybe they forgot it.  Whatever the reason the domain is now available to anyone for registering again.  But what happens to all those pages on the internet that linked to that expired domain?  Nothing usually….each site would have to go through and update their own conten.As a site owner you can probably understand that means the bcklinks of an expired domain usually remain active.  This link building strategy involves you purchsing that domain, then redirecting the existing backlinks to your relevant content.  This video series walks you through three steps.  First, …
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duplicate content kills seo

Duplicate Content Kills Your SEO

Duplicate content is a threat to your SEO rankings but not in the way you think.  It is distracting you from stuff that actually matters.  Google has no penalty and notes much of the web is duplicate content, the question is whether your use of the content ads value. Google noted over ten years ago that its not an issue. Let’s put this to bed once and for all, folks: There’s no such thing as a “duplicate content penalty.” At least, not in the way most people mean when they say that. Google Webmaster Central Blog 2008 Duplicate content doesn’t cause your site to be penalized. If duplicate pages are detected, one version will be returned in the search results to ensure variety for searchers. Google Webmaster Central Blog 2007 “Lots of duplicate content exists on websites, and often it’s not a pressing problem.” In the video provided by Google on “How to hire an SEO” they gain note duplicate content isn’t a big deal. SearchEngineLand.com has an article that addresses the myth of duplicate content penalties from 2016. Duplicate Content Penalty Duplicate Content is killing your SEO because you’re not doing something of value. Rather than worry about duplicate content …
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Header Tags, H1, H2, H3

H1 Tag More Than One On A Page, Order Of Header Tags

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Matt Cutts Video

SEO And Migrations: Matt Cutts On Changing Domain Names

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Please free to ask questions of me or each other is the forum section which is in the top menu.  You can ask direct questions and likely get direct answers.  UltimateSEO.org/forum

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Want help ranking and tracking the keywords of your site but not interested in paying hundreds of dollars a month?  Create an account and track your site..you have nothing to lose. UltimateSEO.org/panel

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SEO Freelancer To Ultimate SEO | The Story Of Us | Make An Impact
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SEO Freelancer To Ultimate SEO | The Story Of Us | Make An Impact
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Matthew Leffler, "Top Rated" Upwork Freelancer In Louisville, describes How Ultimate SEO Began, What It's All About. | Audits, Backlinks, Ranking, People
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Ultimate SEO
Ultimate SEO LLC
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