Anyone who knows me knows I love visualizations. I’ve been working on SEO strategies for a site and the beginning of any good strategy is understand the site and quality of its content. Some studies suggest 60% of people think in pictures…that is to say if I said the word “cat” some people will see a cat and some will see the letters cat. Its hard for visual people to grasp complex concepts such as “millions” its harder to produce that word in a visual way in your mind. Similarly when we think about a web site its often hard to grasp the links and relationship between a sites pages. Sure we can create a boring flow chart but it often has to be over simplified and lacks a good representation of the sites content.
Recently while working for https://pearlharbor.org I found a tool that created some really useful visualizations of the site and the sites pages with linkage between them. I believe the software limits its linkage to 10,000 which is astounding. The site offers information and Pearl Harbor tours while serving as a memorial that includes a page for all the survivors. My focus with this site is to make SEO recommendations and ensure the effective utilization of social media in improving site ranking.
The free plug for this software is Website Auditor you can use the free evaluation version for as long as you’d like, you just cant save or print anything. Its still something extraordinary for understanding a sites layout. In addition this software includes additional tools for site link building and so on.
I’m excited about my newly discovered free SEO tools. I’m going to make these images for any site I work on. While I want to improve SEO through increased authoritative external links its essential that these links land on a site that utilizes intelligent internal linkage.