About UltimateSEO.org

About UltimateSEO.org Matthew Leffler left Accenture November 2017 after moving from Hewlett-Packard in 2015.  With an MBA, MEd and a BSIT he began freelancing as a software trainer and cloud computer consultant.  After joining a political campaign and handling data services Matt turned to cloud computing to deliver an enterprise worthy solution.  The campaign asked Matt to handle SEO services which was a natural extension of his experience and education.  Now a year later Matt continues to provide Data, Cloud and SEO services freelance and does so on Upwork.com Matt has brought the skills and talent he utilized in

Campaign, Candidate And Political SEO: Optimize Or Be Trumped

I say be “Trumped” because for all that he did wrong in traditional campaigning, he did Political SEO better than anyone had before. I’ve always been a political guy.  I love using technology to those political ends.  Earlier this year I was able to leverage my experience in SEO, Adwords, cloud computing, data analysis and web design for a political candidate. It’s why these unique products are bundled into what I offer through Upwork.  Today there is no excuse for a candidate to neglect digital media needs.  Local candidates can easily benefit from a solid online presence for much less

A WordPress Design, SEO and Adwords Project Completed

  WordPress, Bootstrap, CSS, HTML, AWS, Google Cloud Platform, SEO, SQL, Adwords by Matthew Leffler Technology I have a solid record of identifying a problem and making a solution that yields measurable results. I was recently the technology manager for a political campaign where I built a WHM/cPanel server on CentOS using Amazon Web Services to host about 14 WordPress websites. The server also provides mailing lists, a team management site, RSS feeds augmentation and its own name servers. I was able to get the server and sites built in a couple months. I’ve managed the SEO and Adwords

How to Optimize Your Anchor Text Strategy For SEO

The early days of SEO were like the Wild, Wild West. Blackhat SEO experts were doing everything imaginable to rank their sites on Google. That included keyword stuffing and creating spammy backlinks on a regular basis. And for a time, it totally worked. But these days, those older SEO hacks are long gone. Now we deal with a much more sophisticated algorithm that pushes innocent-sounding updates like Hummingbird and Panda. But as innocent as they sound, they can create some real problems for your ongoing SEO efforts. One of those updates that affected SEO forever is known as Penguin

Categories

 You can find every category of posts to this site from this page including FAQs.  We try to divide our articles up by Category and Tags.  Tags are allowed to be proper nouns such as Moz.  But an article tagged as Moz should be in a category like SEO Tools, Data or SEO Metrics. Top […]

Success

Your order was successful made, but wait we still need info.  Complete the form below on this page to give us info on your site.  Please take the time to review us, see new products and gain support info below.   Review Us And Help Others Support Site Custom SEO Site Review This is our mini […]
SEO Keywords

Ranking Keywords That People Search

Branded And Unbranded Keywords: Not Equal SEO Value This is a short discussion on keywords.  If you have read previous articles here you already know that I consider On Page SEO one of the least important factors in ranking yet one of the most obsessed over among the masses. In On Page SEO Just Doesn’t Rank […]

Keyword Experiment

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Fun Facts

Performance Start working with an company that provide everything you need to anything is going very well but you don't know. Contact Us 80 % 899 of 1203 Unique Visitor 75 % 899 of 1203 Conversions 70 % 899 of 1203 Bounce Rate Increased average page views 6.5 + Increased Length of each visit 7 + Increased Organic traffic 80 + Decreased Bounce Rate 6.5 + Active clients 200 + Projects Done 570 + Success Rate 98 % Awards 50 +
Minecraft Server Comes Back Amid Coronavirus Boredom

Passing Time In A Coronavirus Pandemic – Minecraft Is Back

A quick tour of some parts of this massive map open to anyone. Minecraft Map That Added A Year To Matt’s MBA Studies Seriously, Id have graduated a year sooner if I hadn’t been building this Minecraft city.  That was back in 2012 and several others helped in creating the avenues, channels, subways, skyscrapers, government […]
Page Speed

Can Page Speed Alone Make A Difference In Google Ranking? Yes, it even beats Domain Authority.

A Case Study of SEO Metrics And Rank Here is a recently added FAQ to the Ultimate SEO FAQ section. Let me show you how important it is…. Why is realtor.com not higher than zumper.com in the mobile search on the left?  Consider these metrics Realtor.com = Domain Score: 55 Trust Score 58 Alexa Rank 763 Registered 1996 Ads 3,900 Backlinks 57,000,000 Traffic Rank 108 Zumper.com = Domain Score: 37 Trust Score 44 Alexa Rank 17,000 Registered 2004 Ads 0 Backlinks 1,700,000 Traffic Rank 2830 In every metric realtor.com wins, so why is
CCPA GDPR COOKIES

CCPA, GDPR, 2020 And What They Mean To Your Site

CCPA AND GDPR Shoulda Made It On Your Radar by now, but I bet it hasn’t.  At least based on the random 24 sites I visited today.  Nearly three in four sites have no CCPA or GDPR mandated announcements. WHAT ARE COOKIES From the early days of the internet you’ve received cookies.  Cookies are a […]
Adobe Flash

Adobe Flash Ends A Decade Late

Adobe Will No Longer Support Flash After 2020, 10 Years After Steve Jobs Argued Why It Should End In 2010. Google Announced in September 2019 that it was phasing out support for Flash from its Chrome browser following Adobe;s announcement that they would end support in 2020.  Apple users wont likely hear much about the […]
SEO At A Glance

Search Engine Ranking: Website Ranking Keywords Backlinks And All

In several previous articles we’ve covered: Domain Auditing, Page Speed And SEO, Backlinks and even some less than white hat techniques such as Private Blog Networks, Guest Posts and more.  All of these are cogs in the greater overall machine which is Search Engine Optimization or SEO.  To you and any other website owner it […]
building a pbn site

Creating A PBN Network Part 4: The Site Needs A Story

Creating a PBN or Private Blog Network is likely more difficult that just focusing on your content and the value it offers visitors. In this post we’ll examine what you need to have on the site and how it should be structured. In previous posts we’ve discussed: Creating A Private Blog Network: PBNs In 2019 […]
tracert in SEO

Trace Route Network Tool, Only On A Map

Tracert in SEO: Can Help Ya Track Your 301 Redirects Tracert is a command thats elementary to networking and computers.  Trace Route or Tracert does exactly what it sounds like, and its useful cause it tells ya every ip address it passes through between the server and the catcher (not technical terms there).  It explains where speed issues are in a global perspective or in your home. Its usually just text but https://www.monitis.com/traceroute/ made it more fun...and from this map I can see why my fiber connection isnt seemingly very fast tonight, I'm being routed through London, England

What Would Google Cloud Need To Do To Catch Up To AWS And Azure?

What would Google Cloud need to do to catch up to AWS and Azure? Matt Leffler, I host another complete web stack on GCP Answered on Quora Ease of use is one thing. I have clients that can benefit from cloud based solutions. They may have a typical hosting account with some name brand hosts but for various reasons I find myself getting annoyed and deciding I’m moving them to the cloud. I move them to Google Cloud Platform but only temporarily because I know that when I leave them (I’m just a freelancer) they’ll be lost. If they
Make An Impact Ultimate SEO

How To Use Google Images to Drive E-commerce Sales Before Your Competitors Catch On

What if the biggest source of your SEO traffic wasn’t from the front page of Google? At least, not the front page exactly. Imagine that there was a backdoor of sorts that could lead to a healthy amount of organic traffic. It’s a completely legal, whitehat SEO backdoor too, so there’s no chance you’ll be penalized. And if you leverage yourself correctly, that organic traffic can naturally turn into a sale for your e-commerce site. If that situation were to exist, it could change the SEO landscape for quite some time. It may surprise you then to learn that our

Why Businesses Can’t Ignore Google AMP Stories

The Accelerated Mobile Pages (AMP) project was launched by Google in February of 2016 with the goal of putting mobile performance above everything else on the web. And Google definitely met their goal. AMP powers more than two billion mobile pages and 900,000 different domains. Pages with AMP now load twice as fast as pages without added AMP elements. If you think you can ignore AMP, you’re wrong. AMP has some pretty awesome features and benefits that can take your content creation efforts to the next level. If you don’t take the time to understand or use AMP stories