Matthew Leffler

yahoo

Yahoo FinanceArticle: Top 25 SEO Agencies Named

I don’t necessarily pay much attention to top whatever lists but in SEO they can show some level of relevance regarding visibility.  After all its the goal of SEO to make a site get noticed and I think it looks good for any SEO agency to get noticed.  That’s why I’m happy with the ranking […]

Ultimate SEO LLC Named In Top 27 Digital Marketing Agencies

This is a repost of content found on Benzinga.com.  While I’ve written before on my opinion of top # lists I figured it’s still nice to be mentioned in one. The Top 27 Digital Agencies to Improve a Company’s Online Presence, According to Branding Agency Rating Platform February 12, 2020 7:15am   95% of people […]
True Influence

Optimizing For Site Speed: Page Load To SEO Cloud Server Infrastructure

TrueInfluence.com has been an Ultimate SEO client for several months now. During that time a central project has been to deliver the companies web pages in three seconds or less. TrueInfluence is a data intelligence marketing organization. IntentBase is a product of theirs and they are focused heavily in lead generation and demand generation.  The […]
Digital Ocean, AWS and Google Cloud logos

Technical SEO: Digital Ocean vs Google Cloud vs AWS

This may seem off topic but its on topic, technical SEO is imperative … you’re not going to rank number one on Google using Shopify or Wix.  It just isnt going to happen. Its also apparently difficult to get solid advice on SEO Hosting from “experts” Best Blog Hosting for SEO is junk … reciting features doesnt make a hosting plan the best…one quote notes that WordPress is already installed with InMotionHosting.com … so what!  Our web servers are preconfigured to install WordPress in every new account as well…it only saves maybe 5 minutes per user but for
SEO Keywords

Ranking Keywords That People Search

Branded And Unbranded Keywords: Not Equal SEO Value This is a short discussion on keywords.  If you have read previous articles here you already know that I consider On Page SEO one of the least important factors in ranking yet one of the most obsessed over among the masses. In On Page SEO Just Doesn’t Rank […]
Link Building

PBN, GuestPost or Syndication for Backlink Building

Backlink Building We can spend all day optimizing our pages for keywords that we researched for days and never rank content on Google Search.  Its just the cold hard fact that in SEO onpage optimization is the easiest thing and it used to work in the 1990s … heck back then you could keyword stuff […]
PBN

Managing And Maintaining A PBN

PBNs in 2019 can be just as effective as they once were if properly maintained and staged.  Mimicing an organic site goes a long way in the stability of your PBN. Additional Private Blog Network Resources: SEO PBN – Collection of all our SEO Articles on PBNs PBN Videos For Finding Expired Domains Backlinks and […]
SEO SECURITY

WordPress SEO Security Settings For WP Cerber

One might think cybersecurity is not an SEO topic, but it is a very important SEO topic.  SEO as I keep noting here is more than keywords today. Technical SEO is about speed optimization, files such as robots.txt and sitemap.xml and security of your site IS an SEO matter. If you neglect your security Google […]
digital ocean and aws logos

AWS Vs. Digital Ocean: Costs, Performance, Features For Cloud Computing | Clear Winner

Why I Made The Switch To Digital Ocean And You Should Too After a year of ballooning costs I stumbled across Digital Ocean an figured I’d try their $5 VPS server and compare it to my Amazon Web Services experience. Astonishing… Digital Ocean quickly grabbed my attention with the straight forward ease of use. I […]

Hiring An SEO? Hear From Google What SEOs Do

This Google video “How to hire an SEO” isn’t new but it’s to the point and vital to setting expectations.  I encourage both SEOs and clients to watch this video and learn what Google says you should look for in an SEO. How to hire an SEO [embedded content] Transcript hi I’m Maile Ohye and I work with Google search I like to share advice to help you hire a useful SEO and prevent hiring a bad SEO one who you might pay a lot of money without positive results or even worse one who implements shady practices

Easiest Tools To Speed Up WordPress Site Load Times For SEO

Cloudflare And Plugins In a previous post we noted the difference speed can make in search engine ranking.  The same content delivered in different ways was listed on the same domains but in different positions between desktop and mobile indexes.  Site Speed Affects Ranking In this post we’re going to review two less popular ways to speed up your site and we’ll mention the popular ways.  There’s a reason why Ultimate SEO uses slightly different processes for page load.   Often people download plugin optimizers and add page cache plugins to speed up their sites.  Caching is important

PBNs: Private Blog Network – The Crack Habit Of SEO

First off, lets note that PBNs are not viewed well in traditional SEO and are hunted like witches in Massachusetts in the 1600s.  They must be large to matter, having anywhere between 20 to several thousand sites. They are the equivalent of building dozens of WordPress sites taking hours and hours from other SEO opportunities. They work. What Are Private Blog Networks? Private or Personal Blog Networks, PBNs are sites built with the purpose of providing backlinks to another site.  This other site is often called "the money site."  Google is known to be hostile to these sites and prone
theglobe.net

Bad Backlinks: 100 Sites You Don’t Want A Backlink From.

Bad Backlinks UltimateSEO.org has backlinks from about a thousand domains.  In a recent review of these I found an odd reoccurring link from multiple domains but all with the same content and titles.  I was introduced with "The Globe" which charges sites to NOT list them or makes money from SEOs paying them to not backlink to them.  At $36 a link they're likely insane and I bet its bringing in some money.  But before we go all crazy and start paying Ransomlinks (if its not a word I claim it ... Ransomlinks are backlinks from bad sites meant to
SEO Tools You Need

52 Mostly Free SEO Tools I Actually Use

Free SEO Tools I Actually Use This is a list of resources available through external sites and YES I actually use 98% of them.  I have not received anything from any of these sites and these site links are not affiliate links …. this is simply a list of SEO Tools mostly free that do […]

What Would Google Cloud Need To Do To Catch Up To AWS And Azure?

What would Google Cloud need to do to catch up to AWS and Azure? Matt Leffler, I host another complete web stack on GCP Answered on Quora Ease of use is one thing. I have clients that can benefit from cloud based solutions. They may have a typical hosting account with some name brand hosts but for various reasons I find myself getting annoyed and deciding I’m moving them to the cloud. I move them to Google Cloud Platform but only temporarily because I know that when I leave them (I’m just a freelancer) they’ll be lost. If they

What Is Domain Authority Why Should I Care?

  Domain Authority is in my opinion the single greatest indicator of a sites ability to compete organically for search traffic.  It is a great question and its simply complex.  Keep in mind Domain Authority or DA as we shall refer to it pretty much here on is the single best number to predict ranking ability and we know that the top 3 positions consume over half of all searches so it can be directly attached to traffic. A few disclaimers: Domain Authority is not a Google creation it is from Moz.com and it is their educated guess at how

Web Site SEO Visualizations

Web Site SEO Visualizations I'm a visual person as I believe most of us are which is why I am fascinated by these images of sites that I have visualized.  Green dots are working pages, blue dots are redirects and orange dots are pages that don't exist or are forbidden.  The connecting lines represent link structure of a site.  The larger a dot the more traffic it receives. SEO Visualization Gallery  

Hostname On cPanel / WHM Server Resets To Project Name On Google Cloud Fix

So you made a WHM server on Google Cloud and before you get to use it suddenly its broken?  I feel your pain.  Not sure when this started but it seems Google Cloud auto writes over the hostname.  Usually not an issue but cPanel seems to rely upon this entry to the point when you type a FQDN like louisville.data502.com it changes to rubbish in a redirect and the site can't be resolved. cPanel Has A Fix. You can see it from their site or I have the steps below. To configure VPS deployments, many cloud hosting providers use the
seo plugins

20+ Of My Favorite Must Use Plugins for 2019

If its in this list I've used it at least 25 times.  Some seem to do the same thing but not really all the membership plugins have special ways of being perfect in their own way.  You can download them all zipped up from this site. 20 Great Plugins Add To Any Social Media with ease All 404 Redirect No 404s redirects as folks seek out a dead url All In One Migration Back it up on demand into one file All In One Migration Extended Restore it all on demand from that one file bbpress

Ultimate Tools For HTML CSS And Text

I've turned 40 today so I figured I'd make a top 40 list of tools and guides. The first one I'll note I didn't use for Web Design, I just used it to make a choice for me. Generate Random Choice - When you're on the fence and need some decision help. Random Word Generator - Brainstorming Adwords And Titles Capitalize the First letter of Each Word In A Sentence Free Photoshop Like Web Tool Pixlr Site Speed Compress HTML Code Uncompress HTML Code CSS Minifier Merge CSS OR JS Files Testing CSS HTML JavaScript With Output Test Environment Fast