Backlinks are the most important element of a site’s ranking ability that site owners can control. We discuss the difference between backlinks and how some might rank you while others could hurt you.
Some sites suggest using a tool called “Disavow” offered by Google and we’ll explain why we discourage using it in most situations. This site, like almost all, has backlinks we didn’t ask for (TheGlobe.net…anyone else feel that one?) but we don’t disavow per Google’s recommendations.
This might sound wild to some but those who use the disavow tool a firing shots in the blind.
Our online store also provides various backlink building packages and we even speak openly about PBNs an often misused and misunderstood element in the SEO toolbox.