About UltimateSEO.org

Our slogan, or mantra is “Make An Impact” with a meteor hitting the earth. That’s how we want to change your SEO practices and results.

Matthew Leffler left Accenture November 2017 after moving from Hewlett-Packard in 2015.  With an MBA, MEd and a BSIT he began freelancing as a software trainer and cloud computer consultant.  After joining a political campaign and handling data services Matt turned to cloud computing to deliver an enterprise worthy solution.  The campaign asked Matt to handle SEO services which was a natural extension of his experience and education.  Now a year later Matt continues to provide Data, Cloud and SEO services freelance and does so on Upwork.com

Matt has brought the skills and talent he utilized in the corporate world to freelancing.  While on Upwork Matt has earned a 99% success rating with over 600 client hours and is “Top Rated”.

This site is constantly changing and growing with experiments and theories tested.  This willingness to adapt and try things has served the site well.  Traffic has increased from 8 daily visitors in December to nearly 600 daily visitorsiIn June 2019.

 

 

traffic increase

Cloud502.com has served as Matt’s cloud computing site and it had a section dedicated to SEO work.  UltimateSEO.org was a domain Matt ran across and jump on to build a dedicated SEO blog and tools site for clients and others.  This site is developing an SEO Panel section to provide tools for clients, we continue to offer ranking tracking and post SEO articles.  We welcome guest bloggers and acknowledge there is never a time that you can’t learn something.
Welcome and that’s where you enter this story.

We also have UltimateSEM.com which serves as our PPC or paid traffic brand and Ultimate SEO Hosting is UltimateSEO.net operating cPanel shared servers with packages for SEO clients.

SEO Successes

Whether its pulling a site up by 1200% visitors in a month or building an election site that ranks for other candidates and offices in the same election.  Ultimate SEO has enjoyed a continued climb in results delivered.

Check out reviews provided on Upwork.

Recent Posts

SEO Vs PPC: Backlink Project Increases Traffic 1200%

This is the power of backlinks at their best. A recent client complained that they have never ranked on page one of Google for their brand name product. After a thorough review of the site and it's off page factors I listed out the issues the site faced and what would correct the site's performance. Diagnosing SEO Problem Its important to perform an SEO Audit of a site to determine what needs to change. Backlinks: Hardly any domains linked to the site using the brand name as the anchor text. This was the greatest issue the site faced in ranking. On-Page SEO: Rather than using <h1><h2> header tags the site utilized CSS styled <div> tags. These visually looked the same to a visitor but that failed to provide the direction that the header tags would to a search engine bot. Technical SEO: The site load time was 20 seconds. A single auto starting video on the homepage accounted for 18.5 seconds of this load time. After removing it in a test page the site loaded in 1.5 seconds.  A site needs to load in a 3 second load time, 5 seconds is acceptable but also the limit. PPC Vs. SEO ...
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cdn

What A CDN Can Mean For Your SEO

Almost everyone has heard of the importance of site speed, even the average blogger with lackluster technical skills. In a previous article we did a comparison between two domains and found speed was the likely signal pushing one site above another in mobile searches. Google wants to provide sites that users will actually use. You may have the absolute best content but if it takes over 3 seconds to load your page its a big problem for ranking. Each 1 second delay reduces page views by 11%Each 1 second delay decreases customer satisfaction by 16%Each 1 second delay decreases 7% of conversion rateFor a store doing $100,000 a day a 1 second delay means $2.5 million in lost sales.Google uses page load speed to help determine your sites rank. CDNs are great resources to speed up your page speed load times. Think of it like this ... if you're a pharmacy and you have one location for the whole world people are going to have to travel great distances for your products. But if you open a pharmacy in every state people can just go to the nearest location to get all of your webpages and no one has to ...
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cloudflare

Ultimate SEO And Cloudflare Partners

Ultimate SEO is proud to announce our partnership program with Cloudflare. As a defacto web host serving hundreds of sites this strategic alliance brings the best hosting security solutions together and integrates one of the most popular internet companies with our hosting solutions. In the coming days we'll be relaunching UltimateSEO.net as our hosting and network site. Below we've included some notes from Cloudflare as well as a video. Us in 90 Seconds from Cloudflare on Vimeo. How CloudFlare increases speed and security of your site This is a guest post written and contributed by CloudFlare. CloudFlare makes it easy for any site to be as fast and secure as the Internet giants. CloudFlare, a web performance and security company, is excited to announce our partnership with Ultimate SEO! If you haven’t heard about CloudFlare before, our value proposition is simple: we’ll make any website twice as fast and protect it from a broad range of web threats. We power more than 400 billion monthly page views - more than Amazon, Wikipedia, Twitter, Zynga, AOL, Apple, Bing, eBay, PayPal and Instagram combined - and over 1.2 billion monthly users regularly pass through our network. We’re really glad Ultimate SEO has ...
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digital ocean and aws logos

AWS Vs. Digital Ocean: Costs, Performance, Features For Cloud Computing | Clear Winner

Why I Made The Switch To Digital Ocean And You Should Too After a year of ballooning costs I stumbled across Digital Ocean an figured I'd try their $5 VPS server and compare it to my Amazon Web Services experience. Astonishing... Digital Ocean quickly grabbed my attention with the straight forward ease of use. I had a working cPanel server in less than 20 minutes. They make the entry into Cloud Computing easy with a 1 CPU 1 GB Ram server that has 25GB SSD and 1000GB Transfer .... also included was 2 external IP Addresses and the Ability to create a firewall protecting my servers. That cost $5 a month. Jaw dropping I exclaim the AWS price is $5 just for the two IP addresses! I should have made an apples to apples comparison but at that moment I was off. My AWS Configuration And Cost: 2 t2.medium 2 CPUs with 4 GB Ram Each having 100GB SSD 1 t3.medium 2 CPU with 4GB Ram with 100GB SSD 6 external IP addresses for these I used 170GB of data transfer. Grand Total For April: $167.83 In April here's the bill from AWS. I'd note that my three servers take ...
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building a pbn site

Creating A PBN Network Part 4: The Site Needs A Story

Creating a PBN or Private Blog Network is likely more difficult that just focusing on your content and the value it offers visitors. In this post we'll examine what you need to have on the site and how it should be structured. In previous posts we've discussed: Creating A Private Blog Network: PBNs In 2019 For SEO PBNs 2019 – Domain Detailing – Picking Expired Domains And 301 Redirects Auto Posting Across Social Media Platforms – IFTTT – Buffer.com Domain Name Register – PBNs In Mind – Namesilo.com Every Site Needs A Backstory Because every organic real site has one. If you decide before you create the site what it is and who made it then you'll be able to create a site that will serve your PBN well. I've made site's as if it were a school assignment in music and communication, or I've built a medical conference site that happened years ago but continues to update it's site with follow up articles. I've built news magazine sites that promise to focus on local news that matters. Each site has an intended audience and justifies its existence. Be creative and shake up the site's purpose, play with the name ...
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Google Rankings

On Page SEO Just Doesn’t Rank Keywords like Backlinks

I wanna share a graphic I ran across online with you today. Keywords Or Backlinks? Invest your time in backlinks. According to this one if you want to impact your SEO standing all of the On Page Factors combined don't reach even half the power of the Domains Backlinks and the Page's Backlinks. I often have clients who comb over their sites day after day tweaking the words on the page with bold or moving them to a header and if they spent 1/4 of that time trying to attract other sites to link to them they'd get 5 times the result. Its one thing to say your the best, its a totally different thing if someone else says your the best. Or if someone says you're the worst it really doesn't matter how many times or ways you say you're the best. It's logical too...if you meet a person for the first time and they boldly proclaim how great they are to you, but someone else warns you that they're full of it ... what are you going to think? We've discussed this a few times in other articles but when looking over the Upwork SEO projects its evident ...
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Google Search Ranking Factors

Is A Site Low Level? DA vs CF vs TF … DR, DS, AS, TS and more!

What to do with a low ranking site? I was asked a seemingly simple question by a client today. Should low level sites he owns be scrapped and used for their backlinks by 301 redirecting the sites. Simplest Answer: I think it's hard to quantify if a site is low level. Ultimateseo.org has a DA 19, that seems pretty low. But keep in mind it used to be a DA 40 before Moz changed it's scoring. Keep also in mind that change in scoring showed no reflection in the site's ranking. I recommend 301 redirecting based on anchor text not necessarily on the score a site earns. Longer Answer: What backlinks should be 301 redirected from another domain? While it is a Domain Authority 19 now it is a CF 34, and a TF 14. It has a DR 45, and a DS 24, TS 22, AS 36 ..... head spinning yet? As a reminder here are what those abbreviations mean ... and to whom. SEO Metrics DA is Domain Authority created by MozCF is Citation Flow created by MajesticTF is Trust Flow created by MajesticDR is Domain Rank created by AHREFSDS is Domain Score created by SEMRushTS is Trust ...
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Hiring An SEO? Hear From Google What SEOs Do

This Google video “How to hire an SEO” isn’t new but it’s to the point and vital to setting expectations.  I encourage both SEOs and clients to watch this video and learn what Google says you should look for in an SEO. How to hire an SEO Transcript hi I’m Maile Ohye and I work with Google search I like to share advice to help you hire a useful SEO and prevent hiring a bad SEO one who you might pay a lot of money without positive results or even worse one who implements shady practices on your website that result in a reduction in search rankings SEO stands for search engine optimization – some SEO seems like black magic having worked with Google search for over a decade what I’ve learned is that first it’s not black magic and second if you want long-term success there aren’t any quick magical tricks that an SEO will provide so that your site ranks number one it’s important to note that an SEO potential is only as high as the quality of your business or website so successful SEO helps your website put your best foot forward so that it ranks appropriately ...
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Namesilo Banner

Domain Name Register – PBNs In Mind – Namesilo.com

Expired domains with free private registration and a coupon code from the already cheapest domain prices. Domain Register Coupon Codes First Coupon Code: ultimate seo Second Coupon Code: ultimate pbn Third Coupon Code: ultimate ppc Fourth Coupon Code: ultimate sem Fifth Coupon Code: ultimate smm Sixth Coupon Code: ultimate expired domains In previous updates we’ve mentioned the importance of registering domains with multiple registrars and the importance of private registration when building your PBNs. Expired domains fuel your networks growth and they’re essential for building a network of any real value. Five or ten domains won’t make a network but by the time you’ve built up to a hundred domains or more you’re going to find you’ve spent at least a thousand dollars just on names. Namesilo.com is the registrar Ultimate SEO prefers…which is why we’ve signed up to offer you a coupon code. Use “ultimate seo” at check out and you’ll get a dollar off your domain. Ultimate SEO gets something for each time you use a coupon code, but each code can be used only once per client. All codes expire 12-31-2020 Benefits: Free Private Registration . Cheap Registration . Cheap Transfers Namesilo’s Everyday Pricing Registrations in Order ...
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Cloud Computing: Digital Ocean vs Google Cloud vs AWS

This may seem off topic but its on topic, technical SEO is imperative … you’re not going to rank number one on Google using Shopify or Wix.  It just isnt going to happen. Its also apparently difficult to get solid advice on SEO Hosting from “experts” Best Blog Hosting for SEO is junk … reciting features doesnt make a hosting plan the best…one quote notes that WordPress is already installed with InMotionHosting.com … so what!  Our web servers are preconfigured to install WordPress in every new account as well…it only saves maybe 5 minutes per user but for a web host that time adds up very quickly. But you arent a web host so it’s not that big of a deal.  I’d like to hear about benchmarking tests they may have run to decide who is the best. Features Aren’t Technical Specs Unlimited bandwidth…sounds great but what are the limits?  There are limits and these are beyond the hosts control sometimes but for instance …. if someone uses a CAT5 cable instead of a CAT6 everything will be more speed limited and especially if a bottle neck is designed in to infrastructure. Unlimited bandwidth means nothing to me because there are ...
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Reference: Google Signal Estimated Power in 2016

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