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What Is Ultimate SEO?
Ultimate SEO is a unique solution to your search engine need. We’re highly technical and audience intuitive but driven by the data.
There are countless individuals who will repeat your chosen keyword over and over on a page. That’s not what we do. Our motto is “Make An Impact” and we can for you.
I’m Matthew Leffler, in 20 years of experience in technical fields and as an big data tech trainer at Hewlett Packard my background sets Ultimate SEO apart.
This skill set made me an Information Governance Software Trainer at Hewlett-Packard and I’ve worked at Gateway and Accenture. I started Ultimate SEO in 2017 and through Upwork I’ve built a solid reputation. I’ve never not been Top Rated there.
I founded Ultimate SEO LLC to build on the brand of SEO my clients have seen in action. Our actions include improving DA by doubling referring domains to 800, improving traffic by 1200% or earning 1300 new keywords in 2 months. However you define success we can reach it.
And success is not always about money. Sometimes its about beginning a new journey and doing good. Ultimate SEO LLC believes everyone needs a chance to learn and work with technology. We’re founding corporate sponsors of a tech nonprofit called LFI that aims to improve the opportunities others have in using and learning technology. Check out the Leffler Foundation Inc site for more info.
From our original Political SEO experience USEO has proven results and built on our local SEO skills in Chicago, New York City and Louisville SEO markets. We have a strong focus Off Page SEO, Technical SEO and Page Speed Optimization. This has made us innovators in site structure, data visualization with Google Data Studio and Cloud Computing infrastructure designed to rank.
These insights and backgrounds translate into rank-worthy content and an optimization experience beyond the average SEO…even beyond a Good SEO. Review the site and hopefully you find use in the work spent here. Feel free to contact us to learn what Ultimate SEO can do for you or visit our SEO store.
FAQs / Glossary
We have provided several free resources to you through our SEO Forum to the quick answer SEO FAQs. We are also developing videos on our Youtube channel which will cover popular topics in SEO, SEM, PPC and SMM. Don't know what those mean? You should check out our FAQ.
SEO FAQs
CCPAGDPR.org
CCPA and GDPR represent huge changes to data driven digital marketing domains. SEO, SEM,SMO,SMM all rely upon data to perform.
Our Ultimate Digital Marketing Sites
UltimateSMO.com
SMO or Social Media Optimization is the organic unpaid marketing techniques utilized in social media. Similar to SEO.
UltimateSMM.org
Social Media Marketing is paid promotion of content in social media. Its similar to SEM and uses nonorganic methods.
UltimateSEM.com
SEO is about organic results. Paid results, including PPC or Google Adwords are part of SEM Search Engine Marketing. Ultimate SEM is our site dedicated to PPC and SEM services.
BlizzardSEO.com
Blizzard SEO provides subscription SEO services to ensure your site and SEO efforts remain insync.
SEO Tool Box
We offer several SEO Tools throughout the site for free. These include keyword generators, online site auditors, search engine position tracking, backlink checkers, link building, guest post directories and a lot more.
Free SEO ToolsSEO Services
We offer a wide selection of SEO solutions all of which are customized to our clients. We also offer "SEO By The Hour" from within our online store where you can book a one hour meeting to discuss the topic of your choice or you can use these 1 hour blocks towards projects you define.
SEO StoreNot The Everyday Digital Marketer
SEOArticle.org
If content is king, we're building a palace. SEOArticle.org is a new venture where we are matching content writers with a network of RSS feeds that can provide free syndicated content to subscribing websites.
Search Engine Optimization Articles
Newest Articles
CTR, Impressions And Search Position Improves Web Traffic – Google Search Console Video
Gain More Traffic With Existing Content: GSC provides existing sites a handy list of pages that need new, better titles ands descriptions. This video walks you through identifying pages that need new titles in order to rank better on Google …
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Google Search Console Intro Video – How To Add A Site
Google Search Console Intro: It isn’t Google Analytics but it is essential to your SEO efforts and you should use this powerful free tool. In this video we briefly look at Google Search Console and I walk you through adding a site and verifying it using DNS records. Part 1 of our Search Console Videos …
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Political SEO Case Study: Louisville Metro Council Website
Highlands Campaign Site A site that I was lucky to work on during this 2020 election was that of Shawn Reilly, a candidate for Louisville Metro Council District 8. The site is aesthetically pleasing, the candidate picked out a good template for that. The template does incorporate some oddities in its coding and utilizes a page builder that was new to me. Elementor remains my go to favorite page builder and is widely used, this template uses Bold Builder which reminds me a little bit of King or WP Page Bakery. The page builder can be unintuitive and clunky at times requiring creative fixes and CSS hacks. Ultimately though I’d say the page builder is neither an asset or a liability for this theme. Reillyforcouncil.com wasn’t my preferred domain name, I prefer the candidate’s name but I joined the effort after the initial decisions were made, including the web host. Coronavirus and 2020 Election The COVID-19 pandemic has had an effect on the election. The way it is carried out and the date have had to adapt. The candidate created a smart section to the site about this new factor in the election. A Coronavirus resource page for Louisville …
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Passing Time In A Coronavirus Pandemic – Minecraft Is Back
A quick tour of some parts of this massive map open to anyone. Minecraft Map That Added A Year To Matt’s MBA Studies Seriously, Id have graduated a year sooner if I hadn’t been building this Minecraft city. That was back in 2012 and several others helped in creating the avenues, channels, subways, skyscrapers, government buildings, hospitals, houses, forts and more. Finding Coronavirus Boring? If you are bored from the Coronavirus news and staying home has you searching for an avenue to get out and maybe meet others then this might be for you. We’ve brought this classic Minecraft server map back and are hosting it free with anyone welcome to check out and play on. Minecraft Map Features The map includes a to scale Titanic in the harbor, the Sears Tower soars over the Great Pyramid of Giza along side a giant Statue of Liberty size statue of a Minecraft citizen. The Empire State Building can be climbed to the top and the skyline reviewed from the many tall buildings you may recognize from the Chicago skyline or another city. Walk freely among the villagers and add too or found a village of your own in the distant lands …
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Yahoo FinanceArticle: Top 25 SEO Agencies Named
I don’t necessarily pay much attention to top whatever lists but in SEO they can show some level of relevance regarding visibility. After all its the goal of SEO to make a site get noticed and I think it looks good for any SEO agency to get noticed. That’s why I’m happy with the ranking attained in this article on Yahoo Finance. No money was exchanged for this ranking. The Top SEO Marketing Companies of 2020, According to Digital Marketing Agency Rating Platform PR Newswire February 27, 2020 75% of searchers never scroll past the first page of search engine results. TopMarketingCompanies.com identified the best digital marketing companies worldwide that can boost businesses’ search engine rankings to the coveted positions. NEW YORK, Feb. 27, 2020 /PRNewswire-PRWeb/ — 75% of users never scroll past the first page of search results which leaves most websites in the dark. Namely, Google uses more than 200 factors to rank pages, making websites’ path to the top 10 positions difficult. An increasing number of businesses are turning to SEO experts to increase visibility and outperform their competition in search. TopMarketingCompanies.com, a B2B marketplace connecting brands with digital marketing experts, identified the top SEO marketing …
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SEO Search Engine UltimateSEO.center
Anyone can do SEO…and have a blog. SEO Information Accuracy If you Google something you always get back 1,000,000 results of varying quality. SEOs aren’t tested and credentialed … one of my competing SEO Agencies in Local Search rankings has no formal education and spent time in a prison for meth distribution. (So many you’ll never know and I wont tell, you have to research folks on your own.) I know that sounds petty for me to say, but I’m just highlighting that anyone can say they do SEO. With so many competing voices its no wonder that yesterday I ran across a blog post by an SEO who’s mildly known from 2017 where he stated speed was not a factor and was not on the way to becoming a factor in mobile first. He’s corrected by a commenter and then he declares its not happening now. 2018 Google made it a factor. What happens when we let anyone say anything as an authority? Alternative facts. Search Engine Dedicated To SEO Topics So I’m testing an SEO Search Engine. It includes several established and often right SEO voices as well as Google’s forums and posts for people to ask their …
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Page Speed Optimization On WordPress – SEO Technical Audit Part 1
Part 1 of a new series Completing A SEO Technical Audit begins with a popular topic Page Speed WordPress Optimization. Its popular for good reason, in an article I note an example where a site ranks higher on mobile search than its bigger, higher DA competitor because of page speed. The video walks through using GTMetrix.com to speed up a client site. In the video we also use Think With Google and put a plugin called JetPack into place to serve as our free CDN option.I don’t usually use Jetpack and prefer Cloudflare for the CDN but in this site’s case I lacked access to the domain DNS servers which hamper Cloudflare installation. Jetpack is a plugin of last resort, and I honestly don’t recommend it. Its broken more sites than helped in my experience. https://youtu.be/7iy8OCRYxkc This video is primarily focused on page speed optimization but it also serves as a good start for any SEO Technical Audit.Page Speed is a ranking factor. In mobile searches its even more important. WordPress Optimization is essential to meet the quick load times expected by visitors. An SEO Technical Audit usually begins with setting a baseline and then outlining the goal and why it’s being missed. Sites for assessing …
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Can Page Speed Alone Make A Difference In Google Ranking? Yes, it even beats Domain Authority.
Before ya flip your lid on a DA93 site losing to a DA63 site dont forget…DA doesn’t mean anything to Google. It is a made up number. You can read more about Domain Authority in several articles we have posted.A Case Study of SEO Speed, Domain Authority And Keyword RankThis is from a recently added FAQ to the Ultimate SEO FAQ section. Check it out for more SEO 411. Let me show you how important speed is….below you see the search results for a keyword. The one on the left is for desktop, the one on the right shows mobile. They are close but one site out ranks another in mobile where it doesn’t in desktop.Why is realtor.com not higher than zumper.com in mobile search on the right? It is higher on desktop. Right off this tells us 1. Mobile search results are not just the desktop results in mobile format. 2. Mobile results are displayed more often than desktop, so you really should stop Googling yourself on a desktop if you want to see the results people most often see. Consider these metrics:Realtor.com = Domain Authority: 89 Domain Score: 55 Trust Score 58 Alexa Rank 763 Registered 1996 Ads 3,900 Backlinks 57,000,000 …
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Google Disavow Tool Video – DIY SEO
A quick walk through of using Google’s Disavow Tool to remove bad, spammy backlinks from your site’s ranking. The video includes a look at creating the disavow text file and offers suggested domains to disavow. B Check out a template, starter disavow file below the videothat you can edit to your needs. Download Template Disavow Text File Take extra caution when disavowing backlinks and domains. Visit the page and review the quality yourself before including a domain in the disavow tool. When in doubt, don’t add a backlink here. If you need help or are interested in a Backlink Article check our SEO Store for our solutions. More Disavow Articles Disavowing theglobe.net bad backlinks from Sweden theglobe.net What’s worse? The crappy website they have with no content and just super spammy links or the fact that you nor I ever asked for that bad backlink? The fact that the charge to delete a link to you at $35 a link shows how they crash your backlink party. But hey, Google knows this right, they wouldn’t hurt your site still…wrong! Monetized Bad Backlink Site With Spam Links I wish we could collect money like a nonprofit from SEOs everywhere and raise …
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SEO Link Building With Expired Domains Video
The following are existing videos provided by Ultimate SEO on our youtube channel. After viewing these videos you should be able to
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- Search and Find Relevant Expired Domains For Free.
- Pull SEO Metrics On Candidate Domains For Next to Nothing.
- Search domain backlinks and find relevant links for 301 redirection.
- Redirect a backlink using a cPanel account.
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Optimizing For Page Speed: The High Price Of Drift In SEO
Drift AI Bot Aims To Improve Conversions, But Its Performance Kills Speed And Sinks Your SEO RankingThis an updated discussion on the use of Drift as an AI bot. We go through the reason why this is important, we look at why its a problem and I’ll show you the results of recommendations offered by Drift. It’s also important to note that Drift essentially admits there is a problem and they claim to be working to address it. At least that’s inferred from this discussion providing a possible fix Tips For Optimizing Page Speed When Using Drift. Before you follow those instructions, I’ll save you time … don’t until you read the results after I followed them.These chat applications allow web visitors to talk with web staffers. It depends on how you implement this tool but Drift has clearly focused on the sales and conversion niche. Drift claims that it helps sites discover potential customers and provides an avenue to lead visitors into customers. It all makes sense certainly, but Drift is executed in a very sloppy way that pays little regard to SEO and drives your site’s traffic into the ground.Weighing The Conversions Vs The Page SpeedA plugin that …
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Data Security Note: Its Okay To Snitch.
Someone asked me if calling out a “hacker” makes you a snitch? I smiled and told them, being a snitch is decent. People who don’t like snitches are doing things they are ashamed of and know it. In IT we need to be snitches a lot more and loudly. Its pretty fun being your own web host, maintaining your own cloud resources and setting up the security protocols and so forth. We’ve hosted about 300 sites at various points and presently maintain 120. All of which are internal projects and resources. This volume creates a lab for SEO experiments and … incidentally security lessons. I’d say the single biggest threat to a web site I’ve learned is inactivity. Simply leaving it to its own devices leads to returning and finding someone else has been there..these exercises are great opportunities to learn from. I started creating pages titled with the IP address of bad actors … because its important to share information. I’m looking closely at 3 1055 3.25% 573 2.73% 1394347 13.27% 261 3.53% 5.188.210.89 4 995 3.07% 865 4.13% 28421 0.27% 1 0.01% static.17.137.9.176.clients.your-server.de 5 981 3.03% 533 2.54% 1462595 13.92% 242 3.27% 5.188.210.84 6 859 2.65% 466 2.22% …
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Optimizing For Site Speed: Page Load To SEO Cloud Server Infrastructure
TrueInfluence.com has been an Ultimate SEO client for several months now. During that time a central project has been to deliver the company’s web pages in three seconds or less. TrueInfluence is a data intelligence marketing organization. IntentBase is a product of theirs and they are focused heavily in lead generation and demand generation. The TrueInfluence site scored the expected failing grade with Think Google, Pingdom and GTMetrix.com. It also failed GTMetrix in site optimization. In the end it took up to twelve seconds to load their homepage of multiple layers of graphics and animations. Predicting a company’s next clients is a data driven science. They consume 60 million pieces of data a day to fuel that intent data. As a B2B lead generation provider they are in a highly competitive world but their site speed wasn’t doing them any favors. It is typical though where a technology focused organization becomes hyper focused on client initiatives that they forget to their own foot print online. Its hard to strike the balance between delivering for your clients or delivering results for yourself. Predicting a company’s next clients is a data driven science. They consume 60 million pieces of data a day …
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Guest Posts To Ultimate SEO Sites
Just today I received a long email complimenting me on the site (which one I dont know) but they always conclude with a suggested mention of site xyz.com and its article on the matter. And I appreciate those and do feel that the value of this site increases with the more diverse information. But its diverse information that adds value, me going into an existing article to add a competing link is not really provided a diverse view of the subject just an additional exit page from this site. Theres actually a lot of these messages that filter in throughout the week. If I spend the time to add the links where they want it would probably consume half a day read messages, finding article, review their link, add it to mine and now to the next. Its also questionable how long that material is going to be up before the ir site changes or goes and the link becomes just a redirect and I have no idea what the target is too. Guest Post Content Submissions So a way to help increase my site’s content and diversity of opinions I have SEOArticle.org which serves as a place for you …
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Popular Articles
Non-Harassment
It is Ultimate SEO LLC’s policy to prohibit intentional and unintentional harassment of any individual by another person on the basis of any protected classification including, but not limited to, race, color, national origin, disability, religion, marital status, veteran status, sex (including pregnancy, gender identity, and sexual orientation), or age. The purpose of this policy is not to regulate our employees’ personal morality, but to ensure that in the workplace, no one harasses another individual. If the employee feels that he or she has been subjected to conduct which violates this policy, he or she should immediately report the matter to their direct supervisor. If the employee is unable for any reason to contact this person, or if the employee has not received a satisfactory response within five (5) business days after reporting any incident of what the employee perceives to be harassment, the employee should contact their Bambee HR Manager. If the person toward whom the complaint is directed is one of the individuals indicated above, the employee should contact any higher-level manager in his or her reporting hierarchy. Every report of perceived harassment will be fully investigated and corrective action will be taken where appropriate. All complaints will …
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Business Checking Review: Online Azlo Vs Local Branch BBT, 5th 3rd, BOM, Chase
Alittle off the path of SEO and more a look at small business services and startups if you’ve ever wanted to start your own company I’d encourage you to do so yesterday. Theres nothing more rewarding than knowing you’re efforts are going to be noticed by the boss when bonuses come around, when you’re your own boss. Think about how many times you’ve rolled your eyes about a stupid company policy that you felt inhibited your ability to do your job. Now imagine you actually have the ability to do it your way. Thats the freedom of being your own boss, but we cant do it alone entirely. Banking is an essential element of business. While you may get away with running your funds through a personal account for awhile you’ll eventually find that a separate account thats actually intended for business is helpful in determining the difference between business and personal income and expenses. I opened a Business Checking account with Azlo Bank for Ultimate SEO right after I LLCed it in July 2019. They were fast and easy to open and fund the account. I didn’t feel like trekking down to a bank branch locally and having to …
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Ultimate SEO LLC Receives Grant From Louisville Metro Government
Ultimate SEO LLC being a small business that caters to small business has felt the effects on small businesses. Louisville Metro Government offered businesses the opportunity to apply for $50,000 grants as part of a “Louisville Forward” initiative to help businesses deal with the effects of COVID-19. We’re pleased to announce that our application was approved in August and many of the tasks of day to day operations will continue with the same amount of contractor hours. The total amount of grants approved to businesses in Louisville is a substantial investment in the regions economy. So far of the 21 million dollars budgeted, 16 million has been awarded. 35.9% of grants have been awarded to Women businesses and LGBTQ businesses. An additional 25% was awarded to minority owned small businesses. Ultimate SEO LLC received the first disbursement in late August and has provided financial records and payroll information totaling the first disbursements amount …
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Ultimate SEO LLC Sponsors Tech Nonprofit’s New Tech University
The last month, I’ve not updated the site here and thats a rarity. Ive not gotten lazy, actually the opposite. Ultimate SEO LLC has had a long history of hiring contractors who wanted to learn SEO and weren’t that tech knowledgeable on day one. We’d provide them with a Windows laptop (at least dual core with 8 gb memory) a job and tasks that weren’t too hard but offered exposure to the business. This past February, pre Coronavirus, a nonprofit thats now a 501c3 was formed with Ultimate SEOs funding and Matthew Leffler’s direction. LFI which has a web site at LFIKY.org is attempting to address a complex and super difficult problem. 17,000 young adults in Louisville are unemployed and not in school. They’re often nearly homeless or homeless. Of the young adult homeless population 40% identify as LGBTQ. That is astounding since LGBTQ make up less than 10% of the population. The single largest factor cited for why they are homeless is family rejection. Matt Leffler, is a member of the local LGBTQ chamber of commerce and the national NGLCC. But 20 yrs ago if family rejection had happened to him its anyone’s guess what life would be like …
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Optimizing For Site Speed: Page Load To SEO Cloud Server Infrastructure
TrueInfluence.com has been an Ultimate SEO client for several months now. During that time a central project has been to deliver the company’s web pages in three seconds or less. TrueInfluence is a data intelligence marketing organization. IntentBase is a product of theirs and they are focused heavily in lead generation and demand generation. The TrueInfluence site scored the expected failing grade with Think Google, Pingdom and GTMetrix.com. It also failed GTMetrix in site optimization. In the end it took up to twelve seconds to load their homepage of multiple layers of graphics and animations. Predicting a company’s next clients is a data driven science. They consume 60 million pieces of data a day to fuel that intent data. As a B2B lead generation provider they are in a highly competitive world but their site speed wasn’t doing them any favors. It is typical though where a technology focused organization becomes hyper focused on client initiatives that they forget to their own foot print online. Its hard to strike the balance between delivering for your clients or delivering results for yourself. Predicting a company’s next clients is a data driven science. They consume 60 million pieces of data a day …
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Is A Site Low Level? DA vs CF vs TF … DR, DS, AS, TS and more!
This article speaks in terms of whether you should scrap a site and just 301 backlinks to another if it is performing poorly. But it speaks to what IS performing poorly. There is also another article more recently written all about SEO Metrics that might serve as a good read after you consider this article’s points. Whats A Good DA TF CF DS DR? Alright so I’m going to attempt to answer this the way you want. A number…but before I do lets say its a subjective question. Its literally like asking a friend who is the hottest actor or actress alive today. How many sites are on the internet? 1.5 billion. I cant look up all their DAs. So lets form a couple groups that we don’t pick who is in it. First off we can use Moz’s numbers but thats not scientific. Moz Claims The Average DA By Industry Is: 86.2 Media & Publishing 78.6 Higher Education 75.5 Sports And Entertainment 71.2 Accommodation And Food Service 67.5 Software and Applications 67.5 Healthcare 67.0 Business Services 64.6 Retail 64.0 Consumer Goods 63.1 Construction Products 61.5 Real Estate 60.0 Finance And Insurance 58.3 Wellness Thats bull shit. First, …
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The Top Digital Agencies Of 2020
The Top Digital Agencies Of 2020, According to DesignRush Reposted From Yahoo Finance DesignRush ranked the top digital agencies of 2020 that help brands to achieve growth online using expertise in branding, design, technology, marketing and global industries. NEW YORK, June 4, 2020 /PRNewswire-PRWeb/ — The best full-service digital agencies combine a group of experts from all areas of branding, design, technology, marketing and global industries. DesignRush, a B2B marketplace connecting brands with agencies, identified the leading agencies in 2020 that provide an array of digital services to help brands grow and succeed through online channels. The top digital agencies of 2020 are: 1. Appetite Creative Appetite Creative Solutions is a creative technology agency that aims to create tech agnostic and unique solutions for clients. They have worked with global clients and have a global vision. Appetite Creative’s team has diverse experience and a shared drive for quality and creativity. https://www.appetitecreative.com/ 2. Athena Media Singapore Athena Media Singapore is a digital marketing agency focused on building unique design and marketing strategies. They help clients enter the digital world with a brand identity which draws attention and establishes an online presence that maximizes success. 3. Comrade Web Agency Comrade Web Agency …
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Value Of SEO Backlinks From A Press Release – Experiment
SEO Experiments Vs HearsayOne thing I hope folks appreciate about the articles and topics I cover is the experimentation. This article is not any different from our previous discussions based on real world observations. Some of these original articles based on experiments include:
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- Technical SEO: DigitalOcean Vs Google Cloud Vs AWS
- Can Page Speed Alone Make A Difference In Google Ranking
- Optimizing For Page Speed: The High Price Of Drift In SEO
- Sex, Speed And The SEO Migration Of Romantic Depot To WordPress
- Is A Site Low Level? DA vs CF vs TF … DR, DS, AS, TS and more!
- What are the other SEO Metrics? Domain Authority Alternatives
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Technical SEO: Digital Ocean vs Google Cloud vs AWS
This post originally only focused on cost and user experience when we reviewed DigitalOcean vs AWS vs Google Cloud. After a real world case study and experiment we have some performance data and it is actually surprising.Digital Ocean vs AWSBefore testing servers I recall stating in a conference call “We all know AWS is gonna win, but ya we can test it.” As a client’s IT team wanted to move our project team’s DigitalOcean web server on to one platform.Teaser here … in a head to head test between Digital Ocean vs AWS one of these two out performed the other in:
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- rate of requests handled
- number of requests processed
- time it took to process each request.
- The same winner of those also won 10 / 10 page speed tests and the results were not close.
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Multi-Domain Strategy In SEO … Risky But Lets Have Some Risk
Another Article On This Topic Check out our discussion of reducing the domains of one client and why it was great to do it. Multidomain Strategy Client Story Multi-Domain Strategy In SEO So I feel like its everyone’s dream to be a media conglomerate, why buy one newspaper when you can buy 100s? Well, SEO and the internet are one big community…so in the analogy … why build multiple newspapers in the same city? No one would do that and it’s about the same with the internet or at least it should be…but everyone wants to have multiple top ranking domains. Real Life Examples Of Multiple Domains There is only two ways this could work out…
- Your brand is merging with another equally powerful and recognized brand and dissolving either brand will leave a huge gap that competitors will fill fast than you can with your one brand. Example … Zillow bought Trulia for 3.5 billion they represent the number one and number two home listings sites. They have continued to operate two sites in the same niche because anything other than what they have now is less than optimal. SO … you can do the same when your …
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52 Mostly Free SEO Tools I Actually Use
Free SEO Tools I Actually Use This is a list of resources available through external sites and YES I actually use 98% of them. I have not received anything from any of these sites and these site links are not affiliate links …. this is simply a list of SEO Tools mostly free that do something really well. No one tool does everything perfectly, if there was one I’d still want a second opinion. In the future as I post blog articles I’ll likely reference this post which will provide a more detailed explanation of each entry. SEO Tools List Ultimate Free SEO Tool – This is a newer tool we’ve added to our site and while it does a lot of stuff that other paid site do we are offering it totally free. You simply have to register an account so that it can help you track changes to your site, its rankings, backlinks and more. 1 SEO Tools On Other Sites Backlinks
How To Rank Your Site On Google…Forget the Keywords
How To Rank Your Site On Google…Forget the Keywords Well don’t totally forget the keywords but I think if you spend more than 5 minutes on keywords you’re going to be pretty surprised by some purported data I stumbled across. As you likely know Google uses about 200 factors in determining your sites ranking. I personally have place a lot of emphasis on speed and backlinks and while I have thought it was important I must admit I didn’t give the social media factor as much attention as I should. The first big thing to not is that 10.3% of ranking is CTR so if you have ever seen your content just jump up on the rankings and then slowly (or quickly) taper off as time goes its likely that people are clicking on you less and less as you slide below the pages. Its the single biggest impact. I feel Google gives you the benefit of doubt at first ranking you higher than average and then they allow people to determine if your site is worth it. That’s important to consider and similar to conversion rates. When we take human behavior out we have largely backlinks and social media …
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Featured Articles
52 Mostly Free SEO Tools I Actually Use
Free SEO Tools I Actually Use This is a list of resources available through external sites and YES I actually use 98% of them. I have not received anything from any of these sites and these site links are not affiliate links …. this is simply a list of SEO Tools mostly free that do something really well. No one tool does everything perfectly, if there was one I’d still want a second opinion. In the future as I post blog articles I’ll likely reference this post which will provide a more detailed explanation of each entry. SEO Tools List Ultimate Free SEO Tool – This is a newer tool we’ve added to our site and while it does a lot of stuff that other paid site do we are offering it totally free. You simply have to register an account so that it can help you track changes to your site, its rankings, backlinks and more. 1 SEO Tools On Other Sites Backlinks
A WordPress Design, SEO and Adwords Project Completed
WordPress, Bootstrap, CSS, HTML, AWS, Google Cloud Platform, SEO, SQL, Adwords by Matthew Leffler Technology I have a solid record of identifying a problem and making a solution that yields measurable results. I was recently the technology manager for a political campaign where I built a WHM/cPanel server on CentOS using Amazon Web Services to host about 14 WordPress websites. The server also provides mailing lists, a team management site, RSS feeds augmentation and its own name servers. I was able to get the server and sites built in a couple months. I’ve managed the SEO and Adwords for these sites and have data that helps demonstrate the value I added to the organization. Some of these sites include (all WordPress): https://www.ackerson2018.com https://www.votelouisville.com https://www.jeffersoncountyattorney.net https://www.countyattorney.info https://www.forbrent.com https://www.brentackerson.info https://mikeoconnell.info https://women.forbrent.com https://labor.forbrent.com https://40216.forbrent.com https://lgbtq.forbrent.com I created the following sites for myself: http://www.mattleffler.me (Bootstrap) https://www.matthewleffler.com https://www.data502.com (HTML/CSS) https://www.cloud502.com I currently host all of these sites on an Amazon Web Services (AWS) EC2 server running CentOS and WHM. I also built an SQL server with large tables of voter records, city crimes, city financial payments, jail population censuses, web traffic data. This web server is integrated with …
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Adding A User To Bing Ads
Adding A User To An Existing Bing Account You can add an Admin to your account in Bing by clicking on the green gear next to your email address in the upper right-hand corner of the screen after you’re logged in. Notice on the left-hand side of the main menu the second option is Users. Select Users Click the green button “Invite user” You’ll be asked to enter First and Last Name as well as Email address. Choose a role. My Information
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- Advertiser Campaign Manager. This role has permissions to view selected accounts and add, edit, or delete campaigns within the selected accounts.
- Standard User. This role has permissions to manage campaigns, perform some billing activities on selected accounts, and manage users (except Super Admins).
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Adding a User to Google Adwords as an Admin
The easiest way to allow someone else to administer your Google Adwords campaigns is likely to add them as an Admin to your existing account. This allows you to own the campaigns and keep the records long after the user has ended their work on your project. It also leaves you still in charge of the budget and keeps you in an oversight role of your campaign. Google has made it easy to add an Admin to Adwords. Step One. In Adwords click the wrench, labeled “TOOLS” you’ll be able to then select “Account Access” From the Account Access screen click the blue circle with the plus in it on the left-hand side of the page. A lightbox opens with four options. To add an Admin who will be able to manage the accounts campaign you will likely need to select “Standard” This gives them access to the make changes to the campaigns but doesn’t allow them to manage who has access to the account, that stays with you. After selecting “Standard” you can enter their email address. If you’ve hired me, you can add me using the following email address: Once you have completed this all you need to do is set back and keep up …
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Adobe Flash Ends A Decade Late
Adobe Will No Longer Support Flash After 2020, 10 Years After Steve Jobs Argued Why It Should End In 2010. Google Announced in September 2019 that it was phasing out support for Flash from its Chrome browser following Adobe;s announcement that they would end support in 2020. Apple users wont likely hear much about the end of Flash, in 2010, Steve Jobs wrote a scathing review of Flash and in it explained why Apple products wouldn’t support it. Google’s Flash Announcement: For 20 years, Flash has helped shape the way that you play games, watch videos and run applications on the web. But over the last few years, Flash has become less common. Three years ago, 80 percent of desktop Chrome users visited a site with Flash each day. Today usage is only 17 percent and continues to decline. This trend reveals that sites are migrating to open web technologies, which are faster and more power-efficient than Flash. They’re also more secure, so you can be safer while shopping, banking, or reading sensitive documents. They also work on both mobile and desktop, so you can visit your favorite site anywhere. These open web technologies became the default experience for Chrome late last year when …
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Adwords And Google Data Studio: Wordstream Alternative
I’ve been managing Google Adwords campaigns for political campaigns mostly but recently I stepped out into managing the Adwords campaigns for an IT consulting company. It’s a little bit of a challenge I’m not going to lie. More than just matching the search with the keyword I need to attract only business customer and cut out residential. So as you can image someone Googles “IT Help Desks” and they might be looking for a specific help desk, a personal help desk or a help desk to contract business services too. Wordstream Free Alternative In Ultimate SEO‘s struggle to compete in this expensive market I tried Wordstream out for a week and a half of so and thats really not enough time to get much actionable help. I was pulled into a sales demo consultation and sure it seemed like it could offer insights but WOW … the expense associated with that out paced any other SEO tool I use. I felt the main task Wordstream was completing was organizing and presenting the data in a way that I could see the areas of need. Google Data Studio has been doing that for me in SEO for over a year now …
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Adwords Template With Search Console, Google Analytics In Data Studio
SEO & PPC Data Studio Report Using Adwords, Google Analytics and Google Search Console All-In-One Template Google Data Studio Reports are some fun things. Here at Ultimate SEO you love visualizations and thats partially why we like Data Studio. Beyond the looks its also integrated easily with Google Sheets, Google Analytics and Search Console to name a few. These few though create a powerful free SEO PPC tool. You can check out the report directly by clicking the link above, here is an embedded look at the nine pages of live data thats basically always right. It’s nice to be able to pull in data from two very different Google tools. Lots of people know of Google Analytics and think it covers Google Search Console but it doesn’t and I’ll discuss that more in another post but the unique data from these sources can all mix to form one handy live report. You can check out all the information pulled here in this report and change the dates as needed using the drop down. To personalize the report to your own site simply copy it and set the data sources to your own Google Analytics and Search Console sources. Word of …
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Bad Backlinks: 100 Sites You Don’t Want A Backlink From.
UPDATE: 2020 – So the bad backlinks list hasn’t gotten shorter but my advice on the Disavow Tool is different than in 2019. Originally I took the official Google answer and repeated it: “Don’t use the disavow tool unless you know of manual action taken against your domain” but … I’ve never been one to just say okay and believe it. I need to test things and see it for myself. Prior to this experiment, I’d say that I was under the impression that using the disavow tool was dangerous. It still is so proceed with caution. The statement in “” above is only a good one if we can trust that Google is smart enough to realize that you didn’t pay 350 sites in Sweden to link to you on a page with 10,000 other site’s links. That would be dumb to do, so I assumed Google knew I didn’t do it. That they wouldn’t penalize a site on theglobe.net or its hundreds of other crap domains. I was wrong, I think. I disavowed theglobe.net’s 350 sites and overall I saw a steady improvement across the board in keyword performance. So should you disavow bad backlinks? We’ll my answer …
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Building A Custom CDN With DigitalOcean – UltimateCDN.com
Ultimate SEO is all for trying things and testing out options. While we’ve used JetPack we’ve settled on Cloudflare over a year ago as our preferred CDN provider. Ultimate SEO is a Cloudflare Certified Partner and we offer SEO Hosting packages through our Ultimate SEO Network which uses https://ultimateseo.net for all infrastructure. Building a custom CDN though we registered UltimateCDN.com which we’ll use in this experiment. Speed And Mobile Search Results In previous articles we’ve discussed the importance of speed. Two client articles addressed this: Sex, Speed And The SEO Migration of Romantic Depot to WordPress and Optimizing For Site Speed: Page Load To SEO Cloud Server Infrastructure. We have also shown how less established, less well known, less trusted sites can out rank household brands by just being faster in Can Page Speed Alone Make A Difference In Google Ranking? Yes, it even beats Domain Authority. With mobile searches number now over 50% of all searches speed is a premium means to rank up among content. Every time this site loads in the 2 second range we gain momentum and every time I find myself dropping in the rankings I realize I forgot to turn on our CDN. Content Delivery Networks Deliver …
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Can Page Speed Alone Make A Difference In Google Ranking? Yes, it even beats Domain Authority.
Before ya flip your lid on a DA93 site losing to a DA63 site dont forget…DA doesn’t mean anything to Google. It is a made up number. You can read more about Domain Authority in several articles we have posted.A Case Study of SEO Speed, Domain Authority And Keyword RankThis is from a recently added FAQ to the Ultimate SEO FAQ section. Check it out for more SEO 411. Let me show you how important speed is….below you see the search results for a keyword. The one on the left is for desktop, the one on the right shows mobile. They are close but one site out ranks another in mobile where it doesn’t in desktop.Why is realtor.com not higher than zumper.com in mobile search on the right? It is higher on desktop. Right off this tells us 1. Mobile search results are not just the desktop results in mobile format. 2. Mobile results are displayed more often than desktop, so you really should stop Googling yourself on a desktop if you want to see the results people most often see. Consider these metrics:Realtor.com = Domain Authority: 89 Domain Score: 55 Trust Score 58 Alexa Rank 763 Registered 1996 Ads 3,900 Backlinks 57,000,000 …
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Technical SEO
Your page speed is essential now with more than half of all searches on mobile devices. We'll tell you how you stack up and where you should improve.
On Page SEO
We'll report to you what keywords you current rank for, the search volume and what position you are in for those keywords.
Off Page
Backlinks are the second biggest factor in determining your site's ranking. We share where they come from and how trusted they are which influence your ranking
SEO Metrics
We provide many SEO Metrics because no one number accurately grades your site. Google uses over 200 factors in ranking.
Actual Client Reviews
Matt was excellent to work with. My site had been hacked and there were other problems related to my theme. Matt went way beyond the call of duty and fixed problems I didn’t even know I had. He didn’t know about these problems until after he got into the work. He graciously spent several extra hours getting my site in shape. He truly cares about the client and making sure they are satisfied. He’s now my go-to IT guy.
Upwork Client
My name is Glen and i have several businesses and have been in business over 19 years. I have ordered hundreds of gigs on Fiverr and Upwork and Ultimate-SEO and Matts team is by far the best computer IT and SEO freelancers on Upwork. Don’t hesitate to order from him. Matt, he is honest, prompt, very intelligent and most important is matt is 100% trustworthy.
Matthew is highly skilled and went above and beyond for us in this project. What I like best about him is that he is constantly thinking outside the box, which helps bring things much further along than perhaps even imagined. Very efficient, good communicator, and fun guy to work with!
… was one of the top recommended freelancers and his profile gave me all of the information I needed. He contacted me quickly and was in constant contact with me through the move of my blog from Blogger to WordPress. He was so patient with my lack of knowledge and simply explained some concepts, keeping me in the loop. This was a wonderful first experience with Upwork!
Matthew is a rare combination of a person with expert knowledge of his industry mixed with creativity. He knows both the technical side and the visual artistry involved with creating a website. He is one of a kind.
Matt has been excellent to work with in setting up multiple domains using WordPress, AWS and Cloudlfare and Gsuite. I look forward to working with him again.
Google: How to hire an SEO
Our clients are setup with weekly reporting from SEOProfiler for web site errors, backlinks, keyword positioning and this data is trended and compared to allow clients to monitor the progress of our work together.
These reports are also accessible at any time through the web portal, provided in the client’s initial setup.
You can signup for SEOProfiler directly too.
Custom SEO Audits
The beginning of any sound SEO Strategy must include a Custom SEO Site Audit. Before a site can move up in the rankings you have to understand why your ranked the way you are now. Our audits and reviews give you direction.
Often clients try to just repeat the same phrases on a page thinking thats what ranks them and it’s just not the case. Keyword stuffing actually hurts your ability to rank.
SEO Metrics
Your Domain Authority has nothing to do with your sites ability to rank. Its a good third party indicator along with Citation Flow, Trust Flow and Authority Score among others.
Custom SEO Site Audits identify your sites existing strengths and weaknesses.
Objective Review
Let’s face it our websites our like our babies and while we think they are the best thing on the planet Google has objective assessments it makes on our site before assigning search position. This bias for our site may blind some to real opportunities to grow the site in keywords and SERP visibility.
Our Custom SEO Site Audits give you all the info and the actionable data to make positive changes.
Audit packages range from $500 to $3000 and up depending upon the site and the detail level you desire. Our SEO Site Reviews are value based versions of our audit, learn about them below.
Ultimate Upwork
As A "Top Rated" Upwork Freelancer, Matt Leffler discusses the freelance platform and provides Upwork advice and Tips. Ultimate Upwork pulls filtered feeds and displays projects of value for those interested in freelancing.
Ultimate UpworkNameSilo - Domain Registrar Coupon Codes
Register your domain names with Namesilo or NameCheap.com. Avoid 1 and 1 or IONOS at all costs! Seriously like an ex who's flipped out with a chainsaw, they'll destroy you before they let you leave them.
Namesilo Promo Codes
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Ultimate SEO And Cloudflare
Cloudflare handles more internet traffic than Facebook, Twitter, AOL, Apple, Netflix, Instagram and Amazon combined. They are a leader in web performance optimization and security. Ultimate SEO Hosting is a Certified Partner and offers free cPanel integration with the Cloudflare network on all accounts.
Ultimate SEO NetworkSite Visualizations
Data can convey a stronger message when visualized appropriately. Check out SEO Visualizations of sites we've worked on. Ultimate SEO also has experience integrating Google Analytics and Search Console data into Google Data Studio along with other aggrega
Flickr Album
About Ultimate SEO
Ultimate SEO LLC is a technical SEO and SEM agency located in Louisville KY and active in Chicago and New York.
Founded by Matthew Leffler, a Top Rated Upwork SEO, Ultimate SEO has a BBB A rating and offers services through this and other sites.
We’re a small business like yours and share your goals to improve your site. Check out our policies on the store product pages concerning our commitment to doing it right.
Buyer Protections
Our payments are handled through Paypal primarily. For clients with larger project needs that include milestone payments we also use Escrow.com. Whichever is more convenient for you is what we can do..
These come with all the guarantees and dispute resolution protections the two sites bring to the transaction. Your payment info is never shared with us just that you have paid.
Summary
Service Type
Search Engine Optimization Services
Provider Name
Ultimate SEO LLC,Louisville,KY-40204,
Telephone No.502-255-3000
Telephone No.502-255-3000
Area
United States
Description
Search Engine Optimization Services Provided By Top Rated SEO Agency, Ultimate SEO. Technical SEO Experts