Ultimate SEO
See your site in a different way.
See how a search engine might see it, get actionable data and expert direction for bringing your site forward. Ultimate SEO offers unique value to every client.
Featured Services
We offer the best data intelligence for your site, pulling from multiple top sources. Free Audits are everywhere but they lack the human component that drives User Behavior.
User Behavior determines the majority of your site's ability to rank. Thats why our custom SEO Review and SEO Audit provide real insights.
User Behavior determines the majority of your site's ability to rank. Thats why our custom SEO Review and SEO Audit provide real insights.
Technical SEO
Your page speed is essential now with more than half of all searches on mobile devices. We'll tell you how you stack up and where you should improve.
On Page SEO
We'll report to you what keywords you current rank for, the search volume and what position you are in for those keywords.
Off Page
Backlinks are the second biggest factor in determining your site's ranking. We share where they come from and how trusted they are which influence your ranking
SEO Metrics
We provide many SEO Metrics because no one number accurately grades your site. Google uses over 200 factors in ranking.
Latest SEO Articles
Guest Posts To Ultimate SEO Sites
Just today I received a long email complimenting me on the site (which one I dont know) but they always conclude with a suggested mention of site xyz.com and its article on the matter. And I appreciate those and do feel that the value of this site increases with the more diverse information. But its diverse information that adds value, me going into an existing article to add a competing link is not really provided a diverse view of the subject just an additional exit page from this site. Theres actually a lot of these messages that filter in throughout the week. If I spend the time to add the links where they want it would probably consume half a day read messages, finding article, review their link, add it to mine and now to the next. Its also questionable how long that material is going to be up before …
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Picking The Best Keywords For Your Site
What is the best burger in town? Thats your keyword, not your burger brand. Keywords For Google Ranking SEO efforts always start out with the simplest goal. Every web site wants to rank for their name. UltimateSEO.org for instance, most people would say how does it rank for Ultimate SEO? But thats honestly not of any value, think about it … the only people searching Ultimate SEO are those who already know about you. More likely you’re the only one searching your brand name unless your a huge company. Finding Your Keywords Your name is what I call a vanity keyword. Others will call it a “Branded Keyword.” It would be great to rank for it but its only for your peace of mind. In a recent election I had to explain to the candidate that ranking for his name would be nice but wouldnt he rather rank for every …
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CCPA and GDPR Solutions
CCPA and GDPR are both in effect now. If you aren’t familiar check out our article CCPA and GDPR 2020: What They Mean To Your Site We now offer compliance packages in the SEO Store, as well as CCPAGDPR.org There’s no time to wait, as compliance has already become required …
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CCPA, GDPR, 2020 And What They Mean To Your Site
CCPA AND GDPR Shoulda Made It On Your Radar by now, but I bet it hasn’t. At least based on the random 24 sites I visited today. Nearly three in four sites have no CCPA or GDPR mandated announcements. WHAT ARE COOKIES From the early days of the internet you’ve received cookies. Cookies are a small text file that identifies you to a site once you visit it. Now how does it identify you? Not specifically in and of themselves, think of them as tokens. Or prize tickets … the token or ticket doesn’t have to have information directly about you it could be just a number. Say you visit my site I give you a cookie and it has a number I assigned to you. Your 777. You come back a day later and your computer shows your cookie and I know that 777 was here yesterday so you’ve …
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Google Analytics And Adwords In Data Studio
Previously we’ve discussed Google Data Studio as a possible Wordstream Alternative and in Google Data Studio Knows Everything SEO, Or It Can we’ve noted to ability to combine different data sets from Google Search Console, Google Analytics, Google Ads and more. These combined data sources allow us to produce rich graphs that are easy to understand but key to website performance and search engine positioning. In this article we’re going to look further in the implications for your digital marketing strategy when PPC is fueled by Data Studio. Data From Multiple Sources To Improve Your CPC Campaign Adwords ads are priced along some similar factors as SEO. The landing page experience is the prime example. If Adwords or Google Ads determines your user experience is going to be poor it penalizes you by charging more .. many times more driving up your ad costs. It makes sense though, Google wants …
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What is SEO? SEM SMM and even SMO
Each of these four domains of knowledge are collectively Digital Marketing. Digital Marketing is the promotion of online content to targeted audiences. Search Engine Optimization or SEO SEO is the oldest domain of Digital Marketing. Don’t be fooled though by the length of time this has been around. SEO is fluid and often changes making the methods of five, ten or twenty years ago worthless, if not a liability. Search Engine Marketing SEM is the second oldest and can be called PPC or Pay Per Click. PPC is actually a form of SEM you could pay per impression or pay per conversion. The key commonality of SEM methods that seperates it from SEO is that it is paid. Social Media Optimization or SMO Social Media is a ranking factor and it has been for sometime. SMO is the counterpart of SEO but rather than Search Engine’s the target is Social …
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Directory Site Backlinks
Directory sites are a valid and important source of backlinks. Is your site listed in the Yellowpages? Isit registered with the BBB? The BBB is actually an excellent backlink source. Local SEO also relies heavily on directory sites. Often noted as “Citations” for you to out rank in local search you should be listed on Yelp.com, Google My Business the list goes on and on. Your local chamber of commerce is also an excellent source of backlinks these all help establish legitimacy for your site and help Google rank the local options available for users searches.To that end directory sites are worth the effort todayand in 2020. Not all sites are equal but the more the merrier. Below are directory sites we run, you may submit a listing free!
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- https://ultimateseo.org/business-directory/
- http://healthblog.directory
- https://candidate.directory for election sites
- https://seoblog.directory
- https://ultimateseo.directory for any site
- https://workout.directory
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Disavowing theglobe.net bad backlinks from Sweden
theglobe.net What’s worse? The crappy website they have with no content and just super spammy links or the fact that you nor I ever asked for that bad backlink? The fact that the charge to delete a link to you at $35 a link shows how they crash your backlink party. But hey, Google knows this right, they wouldn’t hurt your site still…wrong! Monetized Bad Backlink Site With Spam Links I wish we could collect money like a nonprofit from SEOs everywhere and raise the $10,000,000 asking price of theglobe.com and just turn it off. Why is it I hate theglobe.com so much? Cause their links are bad. Previous to this post I’ve always said don’t use the Disavow Tool unless facing a manual penalty. Its the Google answer … but I tried something, disavowed a few hundred domains all connected to theglobe.net and over the next 3 weeks I …
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Google Data Studio Knows Everything SEO, Or It Can
SEO Integration With Google Data Studio
This is a big project that has been in the works for a year unbeknownst to anyone until it was … A client implemented a new inventory and POS solution and during a meeting he’d asked about Reporting and I then laid the desire out to utilize Google Data Studio.The use of Google Data studio was so attractive because it integrates into so many data repositories. The more data the more we miss but the more integrated data that’s unstoppable insights.“If HP knew half of what HP knows, we’d be unstoppable.” – Lew Platt HP CEOSEO Is Big Data.Lets consider the implications of integrating our data into one visual tool.
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This is a big project that has been in the works for a year unbeknownst to anyone until it was … A client implemented a new inventory and POS solution and during a meeting he’d asked about Reporting and I then laid the desire out to utilize Google Data Studio.The use of Google Data studio was so attractive because it integrates into so many data repositories. The more data the more we miss but the more integrated data that’s unstoppable insights.“If HP knew half of what HP knows, we’d be unstoppable.” – Lew Platt HP CEOSEO Is Big Data.Lets consider the implications of integrating our data into one visual tool.
- Google Search Console
- Google Analytics
- Google My Business
- Adwords
- Mail Chimp
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SEO Metrics: DA DS DR DT CF TF DP AS and domain authority ranking.
SEO Metrics: DA DS DR DT CF TF DP AS and domain authority ranking. If the title confuses you don’t worry. Id expect even intermediate SEOs are not familiar with all of those letters. Domain Authority or DA is a well established SEO metric by Moz.com that many often confuse with Google’s ranking of keywords. Lets just remind everyone interested in their DA …that it has NOTHING to do with Google’s search results. It MAY be based on some of the same similar metrics as Google uses but its just a number someone other than Google guessed. What are the other SEO Metrics? Domain Authority Alternatives DS – Domain Score by SEMRush DR – Domain Rank DP – Domain Pop DT – Domain Trust by SEMRush AS – Authority Score by SEMRush TF – Trust Flow by Majestic CF – Citation Flow by Majestic Moz Spam – Is Another Moz …
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Technical SEO: Digital Ocean vs Google Cloud vs AWS
This post originally only focused on cost and user experience when we reviewed DigitalOcean vs AWS vs Google Cloud. After a real world case study and experiment we have some performance data and it is actually surprising. Before testing servers I recall stating in a conference call “We all know AWS is gonna win, but ya we can test it.” As a client’s IT team wanted to move our project team’s DigitalOcean web server on to one platform.Teaser here … in a head to head test between Digital Ocean vs AWS one of these two out performed the other in:
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- rate of requests handled
- number of requests processed
- time it took to process each request.
- The same winner of those also won 10 / 10 page speed tests and the results were not close.
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Louisville SEO: More Than Keywords – Local SEO
I’ve penned a lot of articles over the last couple years and it never crossed my mind to really attempt at ranking for the keyword Louisville SEO. I searched it tonight and found the top result was an SEO firm or agency that pretty much uses 1999 (same year they were founded) tactics on their ranking page. Keyword stuffing is supposed to have gone the way of the doodoo and I push clients away from over using a phrase. This page uses the target keyword 46 times. There 1000 word article is 5% of the time Louisville SEO. I thought well, this just has to be done. As a native Louisvillian who works full time in SEO I can’t sit aside and allow the leader of this keyword to be everything I claim is dead in modern day search algorithms. Louisville SEO appears 5 times in this paragraph, reading …
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SEO Services
We offer a wide selection of SEO solutions all of which are customized to our clients. We also offer "SEO By The Hour" from within our online store where you can book a one hour meeting to discuss the topic of your choice or you can use these 1 hour blocks towards projects you define.
SEO StoreSEO Tools
We offer several SEO Tools throughout the site for free. These include keyword generators, online site auditors, search engine position tracking, backlink checkers, link building, guest post directories and a lot more.
Free SEO ToolsFree SEO Audit Tool
Not The Everyday Digital Marketer
Ultimate SEO is a unique solution to your search engine need. We’re highly technical and audience intuitive but driven by the data.
There are countless individuals who will repeat your chosen keyword over and over on a page. That’s not what we do. Our motto is “Make An Impact” and we can for you.
I’m Matthew Leffler, in 20 years of experience in technical fields and as an instructional designer my background sets Ultimate SEO apart.
This skill set made me an Information Governance Software Trainer at Hewlett-Packard and I’ve worked at Gateway and Accenture. I started Ultimate SEO in 2017 and through Upwork I’ve built a solid reputation. I’ve never not been Top Rated there.
I founded Ultimate SEO LLC to build on the brand of SEO my clients have seen in action. Our actions include improving DA by doubling referring domains to 800, improving traffic by 1200% or earning 1300 new keywords in 2 months. However you define success we can reach it.
From our original Political SEO experience USEO has proven results and built on our local SEO skills in Chicago, New York City and Louisville SEO markets. We have a strong focus Off Page SEO, Technical SEO and Page Speed Optimization. This has made us innovators in site structure, data visualization with Google Data Studio and Cloud Computing infrastructure designed to rank.
These insights and backgrounds translate into rank-worthy content and an optimization experience beyond the average SEO…even beyond a Good SEO. Review the site and hopefully you find use in the work spent here. Feel free to contact us to learn what Ultimate SEO can do for you or visit our SEO store.
Latest Articles
Just today I received a long email complimenting me on the site (which one I dont know) but they always conclude with a suggested mention of site xyz.com and its article on the matter. And I appreciate those and do feel that the value of this site increases with the more diverse information. But its diverse information that adds value, me going into an existing article to add a competing link is not really provided a diverse view of the subject just an additional exit page from this site. Theres actually a lot of these messages that filter in throughout the week. If I spend the time to add the links where they want it would probably consume half a day read messages, finding article, review their link, add it to mine and now to the next. Its also questionable how long that material is going to be up before the ir site changes or goes and the link becomes just a redirect and I have no idea what the target is too. Guest Post Content Submissions So a way to help increase my site’s content and diversity of opinions I have SEOArticle.org which serves as a place for you …
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I hate missing out just as much as anyone else. Its why Ultimate SEO has accounts on Twitter, Facebook, LinkedIn, Tumblr, Pinterest, Flickr, Youtube, Blogger, Instagram, SnapChat and more. This article is not about auto blogging we have some great info on that posting content to multiple sites or ingesting content onto your site. It is in our free auto blogger article. This discusses postings to social media accounts. Wanting consistency and mass promotion of content on as many external social media platforms as possible with as few logins and actual posts as possible. But the only thing worse than not being on a platform is to not appear active on that platform. If someone’s first impression of you or your company is your activity on a forgotten profile it is more damaging than not having been there to begin with.SEO And SMM or SMOThis little bit as on semantics. What does one call the practice of posting efficiently to social media. If that isn’t interesting to you, skip a head to SEO is the term we usually extend to the greater works of Digital Marketing of which SEO is just a part. Search Engine Optimization or SEO is likely the most known of four …
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Auto blogging can mean a few closely related but distinct things.
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- It could be that you have a blog and just want relevant content regularly added but don’t want to have to write it and post it yourself.
- Or it could be that you have several sites that you want to post the same thing too but only from one place. Content Syndication is a term I apply n these cases.
- Finally, you may want to blog about automobiles, this article isn’t for you.
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Directory sites are a valid and important source of backlinks. Is your site listed in the Yellowpages? Isit registered with the BBB? The BBB is actually an excellent backlink source. Local SEO also relies heavily on directory sites. Often noted as “Citations” for you to out rank in local search you should be listed on Yelp.com, Google My Business the list goes on and on. Your local chamber of commerce is also an excellent source of backlinks these all help establish legitimacy for your site and help Google rank the local options available for users searches.To that end directory sites are worth the effort todayand in 2020. Not all sites are equal but the more the merrier. Below are directory sites we run, you may submit a listing free!
http://www.allfreethings.com 2. Free PR Web Directory (Page Rank 6)
http://www.freeprwebdirectory.com 3. Travel Tourism Directory Info (Page Rank 6)
http://www.traveltourismdirectory.info 4. So Much (Page Rank 6)
http://www.somuch.com 5. High Rank Directory …
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- https://ultimateseo.org/business-directory/
- http://healthblog.directory
- https://candidate.directory for election sites
- https://seoblog.directory
- https://ultimateseo.directory for any site
- https://workout.directory
http://www.allfreethings.com 2. Free PR Web Directory (Page Rank 6)
http://www.freeprwebdirectory.com 3. Travel Tourism Directory Info (Page Rank 6)
http://www.traveltourismdirectory.info 4. So Much (Page Rank 6)
http://www.somuch.com 5. High Rank Directory …
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CCPA and GDPR are both in effect now. If you aren’t familiar check out our article CCPA and GDPR 2020: What They Mean To Your Site We now offer compliance packages in the SEO Store, as well as CCPAGDPR.org There’s no time to wait, as compliance has already become required …
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What is the best burger in town? Thats your keyword, not your burger brand. Keywords For Google Ranking SEO efforts always start out with the simplest goal. Every web site wants to rank for their name. UltimateSEO.org for instance, most people would say how does it rank for Ultimate SEO? But thats honestly not of any value, think about it … the only people searching Ultimate SEO are those who already know about you. More likely you’re the only one searching your brand name unless your a huge company. Finding Your Keywords Your name is what I call a vanity keyword. Others will call it a “Branded Keyword.” It would be great to rank for it but its only for your peace of mind. In a recent election I had to explain to the candidate that ranking for his name would be nice but wouldnt he rather rank for every other candidates name on the ballot? Heres a bit of an exchange I had with a prospective client’s question on a keyword. Local SEO Review site…gotcha. So you’d potentially have “New Hope Restaurants” “New Hope Festivals” “What’s Happening Tonight In New Hope” stuff like that are likely going to be …
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CCPA AND GDPR Shoulda Made It On Your Radar by now, but I bet it hasn’t. At least based on the random 24 sites I visited today. Nearly three in four sites have no CCPA or GDPR mandated announcements. WHAT ARE COOKIES From the early days of the internet you’ve received cookies. Cookies are a small text file that identifies you to a site once you visit it. Now how does it identify you? Not specifically in and of themselves, think of them as tokens. Or prize tickets … the token or ticket doesn’t have to have information directly about you it could be just a number. Say you visit my site I give you a cookie and it has a number I assigned to you. Your 777. You come back a day later and your computer shows your cookie and I know that 777 was here yesterday so you’ve returned. I may show content specifically for a returning visitor. I may already know what content you saw on my site from last time. Seems harmless enough but that was the dawn of the internet today sites aggregate data, for instance Google Analytics runs on a lot of sites. Maybe …
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Each of these four domains of knowledge are collectively Digital Marketing. Digital Marketing is the promotion of online content to targeted audiences. Search Engine Optimization or SEO SEO is the oldest domain of Digital Marketing. Don’t be fooled though by the length of time this has been around. SEO is fluid and often changes making the methods of five, ten or twenty years ago worthless, if not a liability. Search Engine Marketing SEM is the second oldest and can be called PPC or Pay Per Click. PPC is actually a form of SEM you could pay per impression or pay per conversion. The key commonality of SEM methods that seperates it from SEO is that it is paid. Social Media Optimization or SMO Social Media is a ranking factor and it has been for sometime. SMO is the counterpart of SEO but rather than Search Engine’s the target is Social Media. Its all about creating a buzz and maintaining if through organic shares and retweets. Social Media Marketing or SMM SMM is the SEM counterpart with Social Media. Its paid, unlike SEO and SMO. Paying Facebook to boast your post is an example of SMM Why does SEO, SMM, SEM …
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Previously we’ve discussed Google Data Studio as a possible Wordstream Alternative and in Google Data Studio Knows Everything SEO, Or It Can we’ve noted to ability to combine different data sets from Google Search Console, Google Analytics, Google Ads and more. These combined data sources allow us to produce rich graphs that are easy to understand but key to website performance and search engine positioning. In this article we’re going to look further in the implications for your digital marketing strategy when PPC is fueled by Data Studio. Data From Multiple Sources To Improve Your CPC Campaign Adwords ads are priced along some similar factors as SEO. The landing page experience is the prime example. If Adwords or Google Ads determines your user experience is going to be poor it penalizes you by charging more .. many times more driving up your ad costs. It makes sense though, Google wants to deliver good user experiences so for them to send people to a poorly designed page with little relevancy it’ll cost you. This metric is the quality score and it is a ten point scale. 1 meaning its awful and 10 it cant be any better. Monitoring our data we …
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Featured Topics
Anyone who knows me knows I love visualizations. I’ve been working on SEO strategies for a site and the beginning of any good strategy is understand the site and quality of its content. Some studies suggest 60% of people think in pictures…that is to say if I said the word “cat” some people will see a cat and some will see the letters cat. Its hard for visual people to grasp complex concepts such as “millions” its harder to produce that word in a visual way in your mind. Similarly when we think about a web site its often hard to grasp the links and relationship between a sites pages. Sure we can create a boring flow chart but it often has to be over simplified and lacks a good representation of the sites content. Recently while working for https://pearlharbor.org I found a tool that created some really useful visualizations of the site and the sites pages with linkage between them. I believe the software limits its linkage to 10,000 which is astounding. The site offers information and Pearl Harbor tours while serving as a memorial that includes a page for all the survivors. My focus with this site is …
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This post was originally made 3/7/2019 but was lost during a restoration from backup while Ultimate SEO was dealing with a DOS attack. Updates That Matter AND Updates That Don’t I’ve heard things come in threes so curious whats next because 2 big updates this week are out. Now unfortunately the one that matters is unlikely to gain as much attention as the one that doesn’t mean anything. So lets begin on what folks are focused on…something that means nothing. MOZ Domain Authority 2.0 Moz redid their Domain Authoritycalculations and the implications are HUGE for those who workat Moz. If you don’t workthere then its not a big deal. Domain Authorityis like a fake credit score. Your bank will likely use your FICA score but no one can release your FICA score to you but FICA. To solve this banks and other organizations created their own scoring systems that attempted to mimic your FICA score that they can give out to you on credit monitoring sites. These numbers though aren’t really that important as they are guesses to what your FICA score should be…VantageScore for instance gives a person a score based on their credit history thats also 3 …
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I’ve been managing Google Adwords campaigns for political campaigns mostly but recently I stepped out into managing the Adwords campaigns for an IT consulting company. It’s a little bit of a challenge I’m not going to lie. More than just matching the search with the keyword I need to attract only business customer and cut out residential. So as you can image someone Googles “IT Help Desks” and they might be looking for a specific help desk, a personal help desk or a help desk to contract business services too. Wordstream Free Alternative In Ultimate SEO‘s struggle to compete in this expensive market I tried Wordstream out for a week and a half of so and thats really not enough time to get much actionable help. I was pulled into a sales demo consultation and sure it seemed like it could offer insights but WOW … the expense associated with that out paced any other SEO tool I use. I felt the main task Wordstream was completing was organizing and presenting the data in a way that I could see the areas of need. Google Data Studio has been doing that for me in SEO for over a year now …
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Web Site SEO Visualizations I’m a visual person as I believe most of us are which is why I am fascinated by these images of sites that I have visualized. Green dots are working pages, blue dots are redirects and orange dots are pages that don’t exist or are forbidden. The connecting lines represent link structure of a site. The larger a dot the more traffic it receives. SEO Visualization Gallery …
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What would Google Cloud need to do to catch up to AWS and Azure? Matt Leffler, I host another complete web stack on GCP Answered on Quora Ease of use is one thing. I have clients that can benefit from cloud based solutions. They may have a typical hosting account with some name brand hosts but for various reasons I find myself getting annoyed and deciding I’m moving them to the cloud. I move them to Google Cloud Platform but only temporarily because I know that when I leave them (I’m just a freelancer) they’ll be lost. If they decide they want to be in the cloud every single time I then move them to AWS. Why did I pick Google to begin with? Only one reason…the credit. That credit allows me to move them without them feeling pressured but when they make the decision to stick with the cloud they leave Google. Why Is Google Cloud Not Where I Leave Them?
- Ever try to have a server on GCP with more than one IP address? – It is next to impossible compared with the ease of associating multiple IPs to an AWS server. Beyond the technical limitations …
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Citation Factor, Trust Factor And How They Relate To Domain Authority They actually don’t relate to Domain Authority. Domain Authority is a metric designed by Moz to help replace Google’s Page Rank which used to be made available to the public but has since been discontinued or at least the public portion is no longer available. Now Moz isn’t the only company offering a replacement to Page Rank, Majestic came up with Citation Factor and Trust Factor. You’d expect these two still somewhat relate to each other as they in theory are meant to portray the same thing but they rarely do. This leaves it up to you to decide which metric to use to determine a site’s ability to rank a page on Google. This is a second part to the Domain Authority post I recently made. Moz And Majestic Disagree A lot This is worth a separate post and it will be but for now just noting some random stats on domains in this spreadsheet do you see DA CF or TF rising and falling together? BTW this spreadsheet is so unSEO friendly and will likely never get ranked for mobile, so I may have to wipe it …
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Tracert in SEO: Can Help Ya Track Your 301 Redirects Tracert is a command thats elementary to networking and computers. Trace Route or Tracert does exactly what it sounds like, and its useful cause it tells ya every ip address it passes through between the server and the catcher (not technical terms there). It explains where speed issues are in a global perspective or in your home. Its usually just text but https://www.monitis.com/traceroute/ made it more fun…and from this map I can see why my fiber connection isnt seemingly very fast tonight, I’m being routed through London, England to do a domestic “hop” (hops are each leg of a journey in a tracert …
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Consolidating your website traffic on canonical URLs Wednesday, February 06, 2019 In Search Console, the Performance report currently credits all page metrics to the exact URL that the user is referred to by Google Search. Although this provides very specific data, it makes property management more difficult; for example: if your site has mobile and desktop versions on different properties, you must open multiple properties to see all your Search data for the same piece of content. To help unify your data, Search Console will soon begin assigning search metrics to the (Google-selected) canonical URL, rather than the URL referred to by Google Search. This change has several benefits:
- It unifies all search metrics for a single piece of content into a single URL: the canonical URL. This shows you the full picture about a specific piece of content in one property.
- For users with separate mobile or AMP pages, it unifies all (or most, since some mobile URLs may end up as canonical) of your data to a single property (the “canonical” property).
- It improves the usability of the AMP and Mobile-Friendly reports. These reports currently show issues in the canonical page property, but show the impression in …
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SEO & PPC Data Studio Report Using Adwords, Google Analytics and Google Search Console All-In-One Template Google Data Studio Reports are some fun things. Here at Ultimate SEO you love visualizations and thats partially why we like Data Studio. Beyond the looks its also integrated easily with Google Sheets, Google Analytics and Search Console to name a few. These few though create a powerful free SEO PPC tool. You can check out the report directly by clicking the link above, here is an embedded look at the nine pages of live data thats basically always right. It’s nice to be able to pull in data from two very different Google tools. Lots of people know of Google Analytics and think it covers Google Search Console but it doesn’t and I’ll discuss that more in another post but the unique data from these sources can all mix to form one handy live report. You can check out all the information pulled here in this report and change the dates as needed using the drop down. To personalize the report to your own site simply copy it and set the data sources to your own Google Analytics and Search Console sources. Word of …
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So you made a WHM server on Google Cloud and before you get to use it suddenly its broken? I feel your pain. Not sure when this started but it seems Google Cloud auto writes over the hostname. Usually not an issue but cPanel seems to rely upon this entry to the point when you type a FQDN like louisville.data502.com it changes to rubbish in a redirect and the site can’t be resolved. cPanel Has A Fix. You can see it from their site or I have the steps below. To configure VPS deployments, many cloud hosting providers use the dhclient script, which includes the configuration of the instance’s hostname. The dhclient script may not preserve the locally-configured hostname, so hosting providers use scripts to work around this issue. For example, Google Cloud Platform Services™ uses the google_set_hostname script. The workaround scripts may interfere with WHM’s Change Hostname feature (WHM >> Home >> Networking Setup >> Change Hostname), which causes hostname configuration issues and a locked cPanel & WHM license. The solution To resolve this issue, you must create a dhclient exit hook script to set the hostname properly. Create the set-hostname.sh file with the following contents in the /etc/dhcp/dhclient-exit-hooks.d/ …
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Our Ultimate Digital Marketing Sites
UltimateSEM.com
SEO is about organic results. Paid results, including PPC or Google Adwords are part of SEM Search Engine Marketing. Ultimate SEM is our site dedicated to PPC and SEM services.
UltimateSMM.org
Social Media Marketing is paid promotion of content in social media. Its similar to SEM and uses nonorganic methods.
UltimateSMO.com
SMO or Social Media Optimization is the organic unpaid marketing techniques utilized in social media. Similar to SEO.
CCPAGDPR.org
CCPA and GDPR represent huge changes to data driven digital marketing domains. SEO, SEM,SMO,SMM all rely upon data to perform.
BlizzardSEO.com
Blizzard SEO provides subscription SEO services to ensure your site and SEO efforts remain insync.
SEOArticle.org
If content is king, we're building a palace. SEOArticle.org is a new venture where we are matching content writers with a network of RSS feeds that can provide free syndicated content to subscribing websites.
My name is Glen and i have several businesses and have been in business over 19 years. I have ordered hundreds of gigs on Fiverr and Upwork and Ultimate-SEO and Matts team is by far the best computer IT and SEO freelancers on Upwork. Don’t hesitate to order from him. Matt, he is honest, prompt, very intelligent and most important is matt is 100% trustworthy.
Matthew is highly skilled and went above and beyond for us in this project. What I like best about him is that he is constantly thinking outside the box, which helps bring things much further along than perhaps even imagined. Very efficient, good communicator, and fun guy to work with!
Testamonials Of A Top Rated SEO
… was one of the top recommended freelancers and his profile gave me all of the information I needed. He contacted me quickly and was in constant contact with me through the move of my blog from Blogger to WordPress. He was so patient with my lack of knowledge and simply explained some concepts, keeping me in the loop. This was a wonderful first experience with Upwork!
Matthew is a rare combination of a person with expert knowledge of his industry mixed with creativity. He knows both the technical side and the visual artistry involved with creating a website. He is one of a kind.
Matt has been excellent to work with in setting up multiple domains using WordPress, AWS and Cloudlfare and Gsuite. I look forward to working with him again.
Google: How to hire an SEO
Ultimate Upwork
As A "Top Rated" Upwork Freelancer, Matt Leffler discusses the freelance platform and provides Upwork advice and Tips. Ultimate Upwork pulls filtered feeds and displays projects of value for those interested in freelancing.
Ultimate Upwork
Ultimate SEO And Cloudflare
Cloudflare handles more internet traffic than Facebook, Twitter, AOL, Apple, Netflix, Instagram and Amazon combined. They are a leader in web performance optimization and security. Ultimate SEO Hosting is a Certified Partner and offers free cPanel integration with the Cloudflare network on all accounts.
Ultimate SEO Network
NameSilo - Domain Registrar Coupon Codes
Register your domain names with Namesilo or NameCheap.com. Avoid 1 and 1 or IONOS at all costs! Seriously like an ex who's flipped out with a chainsaw, they'll destroy you before they let you leave them.
Namesilo Promo Codes
Ultimate SEO
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Our clients are setup with weekly reporting from SEOProfiler for web site errors, backlinks, keyword positioning and this data is trended and compared to allow clients to monitor the progress of our work together.
These reports are also accessible at any time through the web portal, provided in the client’s initial setup.
You can signup for SEOProfiler directly too.
Custom SEO Audits
The beginning of any sound SEO Strategy must include a Custom SEO Site Audit. Before a site can move up in the rankings you have to understand why your ranked the way you are now. Our audits and reviews give you direction.
Often clients try to just repeat the same phrases on a page thinking thats what ranks them and it’s just not the case. Keyword stuffing actually hurts your ability to rank.
SEO Metrics
Your Domain Authority has nothing to do with your sites ability to rank. Its a good third party indicator along with Citation Flow, Trust Flow and Authority Score among others.
Custom SEO Site Audits identify your sites existing strengths and weaknesses.
Objective Review
Let’s face it our websites our like our babies and while we think they are the best thing on the planet Google has objective assessments it makes on our site before assigning search position. This bias for our site may blind some to real opportunities to grow the site in keywords and SERP visibility.
Our Custom SEO Site Audits give you all the info and the actionable data to make positive changes.
Audit packages range from $500 to $3000 and up depending upon the site and the detail level you desire. Our SEO Site Reviews are value based versions of our audit, learn about them below.
Ultimate SEO – Most Recent SEO Articles
Guest Posts To Ultimate SEO Sites
Just today I received a long email complimenting me on the site (which one I dont know) but they always conclude with a suggested mention of site xyz.com and its article on the matter. And I appreciate those and do feel that the value of this site increases with the more diverse information. But its diverse information that adds value, me going into an existing article to add a competing link is not really provided a diverse view of the subject just an additional exit page from this site. Theres actually a lot of these messages that filter in throughout the week. If I spend the time to add the links where they want it would probably consume half a day read messages, finding article, review their link, add it to mine and now to the next. Its also questionable how long that material is going to be up before …
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Picking The Best Keywords For Your Site
What is the best burger in town? Thats your keyword, not your burger brand. Keywords For Google Ranking SEO efforts always start out with the simplest goal. Every web site wants to rank for their name. UltimateSEO.org for instance, most people would say how does it rank for Ultimate SEO? But thats honestly not of any value, think about it … the only people searching Ultimate SEO are those who already know about you. More likely you’re the only one searching your brand name unless your a huge company. Finding Your Keywords Your name is what I call a vanity keyword. Others will call it a “Branded Keyword.” It would be great to rank for it but its only for your peace of mind. In a recent election I had to explain to the candidate that ranking for his name would be nice but wouldnt he rather rank for every …
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CCPA and GDPR Solutions
CCPA and GDPR are both in effect now. If you aren’t familiar check out our article CCPA and GDPR 2020: What They Mean To Your Site We now offer compliance packages in the SEO Store, as well as CCPAGDPR.org There’s no time to wait, as compliance has already become required …
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CCPA, GDPR, 2020 And What They Mean To Your Site
CCPA AND GDPR Shoulda Made It On Your Radar by now, but I bet it hasn’t. At least based on the random 24 sites I visited today. Nearly three in four sites have no CCPA or GDPR mandated announcements. WHAT ARE COOKIES From the early days of the internet you’ve received cookies. Cookies are a small text file that identifies you to a site once you visit it. Now how does it identify you? Not specifically in and of themselves, think of them as tokens. Or prize tickets … the token or ticket doesn’t have to have information directly about you it could be just a number. Say you visit my site I give you a cookie and it has a number I assigned to you. Your 777. You come back a day later and your computer shows your cookie and I know that 777 was here yesterday so you’ve …
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Google Analytics And Adwords In Data Studio
Previously we’ve discussed Google Data Studio as a possible Wordstream Alternative and in Google Data Studio Knows Everything SEO, Or It Can we’ve noted to ability to combine different data sets from Google Search Console, Google Analytics, Google Ads and more. These combined data sources allow us to produce rich graphs that are easy to understand but key to website performance and search engine positioning. In this article we’re going to look further in the implications for your digital marketing strategy when PPC is fueled by Data Studio. Data From Multiple Sources To Improve Your CPC Campaign Adwords ads are priced along some similar factors as SEO. The landing page experience is the prime example. If Adwords or Google Ads determines your user experience is going to be poor it penalizes you by charging more .. many times more driving up your ad costs. It makes sense though, Google wants …
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What is SEO? SEM SMM and even SMO
Each of these four domains of knowledge are collectively Digital Marketing. Digital Marketing is the promotion of online content to targeted audiences. Search Engine Optimization or SEO SEO is the oldest domain of Digital Marketing. Don’t be fooled though by the length of time this has been around. SEO is fluid and often changes making the methods of five, ten or twenty years ago worthless, if not a liability. Search Engine Marketing SEM is the second oldest and can be called PPC or Pay Per Click. PPC is actually a form of SEM you could pay per impression or pay per conversion. The key commonality of SEM methods that seperates it from SEO is that it is paid. Social Media Optimization or SMO Social Media is a ranking factor and it has been for sometime. SMO is the counterpart of SEO but rather than Search Engine’s the target is Social …
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Directory Site Backlinks
Directory sites are a valid and important source of backlinks. Is your site listed in the Yellowpages? Isit registered with the BBB? The BBB is actually an excellent backlink source. Local SEO also relies heavily on directory sites. Often noted as “Citations” for you to out rank in local search you should be listed on Yelp.com, Google My Business the list goes on and on. Your local chamber of commerce is also an excellent source of backlinks these all help establish legitimacy for your site and help Google rank the local options available for users searches.To that end directory sites are worth the effort todayand in 2020. Not all sites are equal but the more the merrier. Below are directory sites we run, you may submit a listing free!
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- https://ultimateseo.org/business-directory/
- http://healthblog.directory
- https://candidate.directory for election sites
- https://seoblog.directory
- https://ultimateseo.directory for any site
- https://workout.directory
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Disavowing theglobe.net bad backlinks from Sweden
theglobe.net What’s worse? The crappy website they have with no content and just super spammy links or the fact that you nor I ever asked for that bad backlink? The fact that the charge to delete a link to you at $35 a link shows how they crash your backlink party. But hey, Google knows this right, they wouldn’t hurt your site still…wrong! Monetized Bad Backlink Site With Spam Links I wish we could collect money like a nonprofit from SEOs everywhere and raise the $10,000,000 asking price of theglobe.com and just turn it off. Why is it I hate theglobe.com so much? Cause their links are bad. Previous to this post I’ve always said don’t use the Disavow Tool unless facing a manual penalty. Its the Google answer … but I tried something, disavowed a few hundred domains all connected to theglobe.net and over the next 3 weeks I …
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Google Data Studio Knows Everything SEO, Or It Can
SEO Integration With Google Data Studio
This is a big project that has been in the works for a year unbeknownst to anyone until it was … A client implemented a new inventory and POS solution and during a meeting he’d asked about Reporting and I then laid the desire out to utilize Google Data Studio.The use of Google Data studio was so attractive because it integrates into so many data repositories. The more data the more we miss but the more integrated data that’s unstoppable insights.“If HP knew half of what HP knows, we’d be unstoppable.” – Lew Platt HP CEOSEO Is Big Data.Lets consider the implications of integrating our data into one visual tool.
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This is a big project that has been in the works for a year unbeknownst to anyone until it was … A client implemented a new inventory and POS solution and during a meeting he’d asked about Reporting and I then laid the desire out to utilize Google Data Studio.The use of Google Data studio was so attractive because it integrates into so many data repositories. The more data the more we miss but the more integrated data that’s unstoppable insights.“If HP knew half of what HP knows, we’d be unstoppable.” – Lew Platt HP CEOSEO Is Big Data.Lets consider the implications of integrating our data into one visual tool.
- Google Search Console
- Google Analytics
- Google My Business
- Adwords
- Mail Chimp
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SEO Metrics: DA DS DR DT CF TF DP AS and domain authority ranking.
SEO Metrics: DA DS DR DT CF TF DP AS and domain authority ranking. If the title confuses you don’t worry. Id expect even intermediate SEOs are not familiar with all of those letters. Domain Authority or DA is a well established SEO metric by Moz.com that many often confuse with Google’s ranking of keywords. Lets just remind everyone interested in their DA …that it has NOTHING to do with Google’s search results. It MAY be based on some of the same similar metrics as Google uses but its just a number someone other than Google guessed. What are the other SEO Metrics? Domain Authority Alternatives DS – Domain Score by SEMRush DR – Domain Rank DP – Domain Pop DT – Domain Trust by SEMRush AS – Authority Score by SEMRush TF – Trust Flow by Majestic CF – Citation Flow by Majestic Moz Spam – Is Another Moz …
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Technical SEO: Digital Ocean vs Google Cloud vs AWS
This post originally only focused on cost and user experience when we reviewed DigitalOcean vs AWS vs Google Cloud. After a real world case study and experiment we have some performance data and it is actually surprising. Before testing servers I recall stating in a conference call “We all know AWS is gonna win, but ya we can test it.” As a client’s IT team wanted to move our project team’s DigitalOcean web server on to one platform.Teaser here … in a head to head test between Digital Ocean vs AWS one of these two out performed the other in:
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- rate of requests handled
- number of requests processed
- time it took to process each request.
- The same winner of those also won 10 / 10 page speed tests and the results were not close.
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Louisville SEO: More Than Keywords – Local SEO
I’ve penned a lot of articles over the last couple years and it never crossed my mind to really attempt at ranking for the keyword Louisville SEO. I searched it tonight and found the top result was an SEO firm or agency that pretty much uses 1999 (same year they were founded) tactics on their ranking page. Keyword stuffing is supposed to have gone the way of the doodoo and I push clients away from over using a phrase. This page uses the target keyword 46 times. There 1000 word article is 5% of the time Louisville SEO. I thought well, this just has to be done. As a native Louisvillian who works full time in SEO I can’t sit aside and allow the leader of this keyword to be everything I claim is dead in modern day search algorithms. Louisville SEO appears 5 times in this paragraph, reading …
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Site Visualizations
Data can convey a stronger message when visualized appropriately. Check out SEO Visualizations of sites we've worked on. Ultimate SEO also has experience integrating Google Analytics and Search Console data into Google Data Studio along with other aggrega
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About Ultimate SEO
Ultimate SEO LLC is a technical SEO and SEM agency located in Louisville KY and active in Chicago and New York.
Founded by Matthew Leffler, a Top Rated Upwork SEO, Ultimate SEO has a BBB A rating and offers services through this and other sites.
We’re a small business like yours and share your goals to improve your site. Check out our policies on the store product pages concerning our commitment to doing it right.
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Summary
Matthew Leffler
Ultimate SEO
Nickname
(UltimateSEO.org )
https://matthewleffler.com
Ultimate SEO
Ultimate SEO LLC
